Search Engine Optimization

Exp: 1 to 4 Years

Location : Ahmedabad

Primary Responsibilities

- Conduct comprehensive keyword research to identify high-potential opportunities for improving organic visibility, traffic, and conversions.
- Perform in-depth competitor analysis to identify content gaps, backlink opportunities, and strategies to outperform competitors.
- Plan, execute, and optimize on-page SEO across landing pages, blogs, feature pages, and other website content.
- Prepare detailed SEO briefs for the content team, ensuring alignment with search intent, keyword strategy, and business objectives.
- Review content before publication to ensure SEO best practices, readability, internal linking, metadata, schema recommendations, and overall optimization are implemented.
- Publish and manage website content using WordPress while maintaining proper formatting, URL structure, media optimization, and SEO settings.
- Conduct regular technical SEO audits to identify crawl issues, indexing problems, Core Web Vitals concerns, duplicate content, broken links, redirect issues, structured data errors, and other technical improvements.




- Coordinate with developers to implement technical SEO recommendations and validate successful deployment.
- Execute and support link-building activities, including outreach, guest posting, digital PR opportunities, citation management, and backlink quality analysis.
- Monitor backlink profiles, identify toxic links when required, and recommend appropriate corrective actions.
- Track keyword rankings, organic traffic, conversions, and other SEO performance metrics using Google Search Console, Google Analytics, and SEO platforms.
- Prepare weekly and monthly SEO reports with actionable insights, performance analysis, and recommendations.
- Analyze search trends and algorithm updates to identify opportunities and minimize potential ranking risks.
- Conduct regular content audits to identify outdated, underperforming, or cannibalized pages and recommend optimization strategies.
- Collaborate closely with content writers, designers, developers, and other stakeholders to execute SEO initiatives efficiently.
- Assist in planning and executing content strategies that align with business goals and search demand.

📌 Search Engine Optimization Executive (Ahmedabad)
🏢 Moon Technolabs
📍 Ahmedabad