As a PPC Executive, you should have a strong passion for continuous learning, optimizing performance, and making smarter, data-driven decisions with every campaign. At Folks Digital, we value individuals who are committed to constant improvement, guided by clear metrics, consistent effort, and full transparency in their work.

In this role, you will collaborate closely with your team under the guidance of a Digital Performance Manager to achieve monthly performance goals. You will be responsible for managing budgets effectively, setting up and optimizing campaigns, and working alongside designers to develop high-performing creatives.

You will actively manage and execute campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and emerging advertising channels. As a team-first organization, we emphasize a holistic approach to marketing, where your ideas, insights, and contributions play a key role in driving overall success.

To succeed in this position, we are looking for candidates with 3–5 years of hands-on experience in:

- Launching and optimizing PPC campaigns
- Monitoring budgets and overseeing search platform accounts
- Tracking KPIs and producing useful reports for your team
- Participate in forming effective paid search strategies
- Launch and optimize various PPC campaigns




- Oversee accounts on search platforms (e.g. Google AdWords, Bing)
- Keyword selection and audience targeting
- Monitoring budget and adjusting bids to gain better ROI
- Tracking KPIs to assess performance and pinpoint issues
- Write attractive and concise copy for adverts, work with a copywriter
- Suggest and develop new campaigns across multiple channels
- Being able to work with a designer on new creative ideas for Display
- Keep abreast of PPC and SEM trends

To succeed in this role, you have to love what you do! We do, and so if you're passionate about PPC and advertising, this is the right role for you!

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Advantages

- Paid time off
- Work from home

Application Question(s):
- What is your current CTC?
- What is your current location?
- This is an evening shift (6 pm to 2:30 am). And the interview time slot too will be in the PST time zone (IST evening /night) - Are you comfortable with this shift, and do you agree to show up for the interview at the PST time zone if selected? Reply YES or NO

Education:
- Bachelor's (Preferred)

Experience:
- Google Ads: 2 years (Required)
- Facebook Advertising: 2 years (Required)

Work Location: Remote

📌 PPC Executive (India)
🏢 Folks Digital
📍 India