? Exciting Opportunity for Pharma Marketers – Group Product Manager (Antibiotic Portfolio) at Zydus!
We are seeking a Group Product Manager for our Antibiotic Portfolio to spearhead the marketing strategy for our prominent Antibiotic brands. If you bring relevant pharma strategic marketing expertise and a track record of successful brand leadership, we want to hear from you!
? What’s in it for you?
- Lead a high-potential brand
- Engage in a rapidly expanding therapeutic sector
- Collaborate with a dynamic, innovation-focused team
Key Accountabilities / Responsibilities
1. Corporate Strategy and Growth Management
- Prepare and recommend effective annual marketing plan and marketing budget for assigned product(s).
- Design and implement marketing programs aimed at increasing market share and enhancing customer engagement and retention.
- Monitor and analyze performance of assigned product(s) (Sales vs. Target).
- Equip sales team with technical expertise through promotional materials, product training, and relevant clinical papers.
- Prepare effectiveness reports for promotional materials to evaluate suitability and ROI.
- Monitor and analyze competitors’ strategies and market surveys to identify trends and forecast products.
- Serve as the first point of contact for customer queries and complaints for assigned product(s).
- Conduct and participate in camps, CMEs, round table discussions, medical conferences,
and fairs to enhance customer reach and engagement.
- Ensure 100% hygienic sales by tracking bonus offers and institutional sales closely.
2. Public Relations
- Build and strengthen relationships with key business accounts, medical professionals, and KOLs to ensure customer satisfaction and repeat business.
3. Business Innovation
- Work closely with Marketing Lead to strengthen the presence of assigned product(s).
- Identify innovative ways to engage and retain customers within the product range.
4. Team Development and People Management
- Coach, train, and develop sales team members to enhance their skills and maintain a robust market presence.
5. Others
- Perform any other tasks assigned by Management in the interest of the organization.
Job Requirements
Educational Qualifications
- Graduate and Postgraduate in Marketing.
Experience (Type & Nature)
- 6+ years of total experience, including at least 2+ years in handling antibiotic product portfolio.
Skills & Technical Competencies
- Market Trends Knowledge
- Business Analysis
Behavioral Competencies
- Understands the team’s role and its impact on business outcomes
- Keeps the team informed
- Applies high-performance standards to self and team
- Acts quickly on short-term opportunities
- Builds individual and team capability
- Demonstrates eagerness to work in a group setting
📌 Group Product Manager - Antibiotic (Mumbai)
🏢 Zydus Group
📍 Mumbai
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