One of our early-stage Q-Comm companies is revolutionizing the way beauty products are purchased across India, and they are now looking for a Brand Marketing Lead to join the business in a business critical role.

Responsibilities

- Own and execute the brand strategy — from positioning and messaging to visual identity and tone of voice — ensuring consistency across all channels
- Drive content marketing across owned channels including website, social media, email, and thought leadership
- Build and manage the demand generation engine in partnership with the sales team — including campaigns, events, and partnerships
- Develop and maintain the go-to-market narrative for new product launches and feature releases
- Manage PR and communications, including media relations, press releases, and founder visibility
- Establish and track marketing KPIs, reporting on brand health, pipeline contribution, and channel performance
- Oversee relationships with external agencies and freelancers, including designers, copywriters,



and performance marketing partners

Qualifications

- 6+ years of experience in brand marketing, content marketing, or a related field
- You're open to being a generalist and adapting to the uncertainty of early stage
- You understand brand strategy, content, and demand generation like the back of your hand
- Solid instincts for storytelling — the ability to translate complex product capabilities into crisp, compelling narratives
- A data-driven mindset: you're comfortable setting up tracking, attribution, and reporting from scratch
- You've worked directly with founders or senior leadership and are comfortable with ambiguity and rapid iteration

Please apply to this role directly on LinkedIn. This is the only way to be considered for this role. Please do not DM any of our stakeholders about this position.

📌 Brand Marketing Lead | Early-Stage Beauty Q-Comm Portfolio Company (Delhi)
🏢 Peak XV Partners
📍 Delhi