Digital Marketing Executive

Job Title: Digital Marketing Executive
Experience: 1–2 Years
Location: Chennai
Salary: ₹22,000–₹30,000 per month
Employment Type: Full time

Job Summary

We are looking for a Digital Marketing Executive with 1–2 years of experience to execute and support digital marketing activities across search engines, social media, websites, and email campaigns. The candidate should have practical knowledge of SEO, SEM, Google Ads, Social Media Marketing, Google Analytics, Content Marketing, and Email Marketing.

Key Responsibilities
Plan and execute day-to-day digital marketing campaigns across multiple channels.
Implement SEO activities including keyword research, on-page optimization, link building, and website content optimization.
Manage and monitor Google Ads / SEM campaigns and optimize campaigns based on performance.
Handle company social media platforms such as Instagram, Facebook, LinkedIn, and YouTube.
Create and coordinate social media posts, captions, creatives, and promotional content.
Monitor website traffic, user behavior, conversions, and campaign performance using Google Analytics.
Conduct keyword and competitor research to identify current marketing opportunities.
Support content marketing activities including blogs, website content, articles,



and promotional materials.
Plan and execute email marketing campaigns, including database management and campaign tracking.
Prepare weekly/monthly digital marketing performance reports.
Track KPIs such as website traffic, leads, engagement, CTR, conversions, and campaign ROI.
Coordinate with designers, content writers, sales, and other internal teams for marketing activities.
Stay updated with the latest SEO, Google Ads, social media, and digital marketing trends.

Required Skills
SEO & SEM
Google Ads
Google Analytics
Social Media Marketing
Content Marketing
Email Marketing
Keyword Research & Competitor Analysis
Basic understanding of website analytics and conversion tracking
Positive written and verbal communication skills
Analytical and problem-solving skills

Qualification
Any Bachelor's degree, preferably Marketing, Business Administration, Communications, or a related field.
1–2 years of hands-on experience in Digital Marketing.

Preferred
Experience handling Google Ads campaigns independently.
Knowledge of Google Search Console and basic SEO tools.
Basic knowledge of Canva or other creative tools.
Experience with social media scheduling and analytics tools

📌 Digital Marketing Executive Chennai
🏢 Valam Solutions
📍 Chennai