Role Overview
Position Title: Digital Marketing Manager
Department: Marketing
Reports To: HR MANAGER
Location: THIRUVANANTHAPURAM
Key Responsibilities
Strategy & Planning: Build and execute multi-channel digital marketing strategies aligned with business goals.
Paid Media: Manage paid ad campaigns across platforms like Google Ads, Meta, and LinkedIn.
SEO & Content: Oversee Search Engine Optimization (SEO) performance and collaborate with content teams on digital assets.
Email & CRM: Drive lifecycle marketing, email newsletters, and automated customer journeys.
Budget Management: Allocate and monitor media spend to maximize Return on Investment (ROI).
Analytics & Reporting: Track KPIs using tools like Google Analytics (GA4)
and present performance updates to stakeholders.
Requirements & Qualifications
Education: Bachelor’s degree in Marketing, Communications, or a related field.
Experience: 5 to 7 years of proven experience in a digital marketing or advertising role.
Technical Skills: Proficiency in GA4, SEO/SEM best practices, CRM software, and social media platforms.
Soft Skills: Solid analytical thinking, project management, and cross-functional communication
Pay: ₹25,000.00 - ₹60,000.00 per month
Work Location: In person
📌 Digital Marketing Manager Thiruvananthapuram
🏢 Chungath Jewellery
📍 Thiruvananthapuram
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