Job Title: Performance Marketing Executive

Location: Kaushambi, Ghaziabad (Onsite)
Experience: 1–3 Years
Salary: ₹20,000 – ₹35,000 (Based on Skills & Experience)

About the Role

We are looking for a Performance Marketing Executive who can help us generate quality leads through online marketing campaigns.

The role involves running and managing ads on platforms like Instagram, Facebook, LinkedIn, Google, YouTube, and other digital channels. The main goal is to bring genuine leads, improve campaign performance, and help the business grow.

If you enjoy working with digital marketing, social media ads, analytics, AI tools, and experimenting with new growth strategies, this role is for you.

Key Responsibilities
Plan and run ad campaigns on:
Instagram & Facebook (Meta Ads)
LinkedIn
Google Ads
YouTube Ads
Other relevant digital platforms
Generate quality leads through campaigns and lead forms.
Monitor campaign performance and optimize ads for better results.
Work on audience targeting, retargeting, and campaign improvements.
Track significant metrics such as:
Leads Generated
Cost Per Lead (CPL)
Clicks & Engagement
Campaign ROI




Coordinate with the sales team to understand lead quality and improve results.
Use AI tools to create ad copies, campaign ideas, and marketing content.
Stay updated with the latest social media and digital marketing trends.

Skills Required
Experience running Meta (Facebook & Instagram) Ads
Basic knowledge of Google Ads
Understanding of lead generation campaigns
Familiarity with Google Analytics and reporting
Good communication skills
Solid analytical and problem-solving mindset
Comfortable using AI tools like ChatGPT, Gemini, etc.

Preferred
Experience with LinkedIn Ads
Knowledge of landing pages and lead forms
Basic SEO understanding
Experience with CRM tools

What We're Looking For

We are looking for someone who can think beyond just posting content and understands how to generate real business leads through digital marketing.

The ideal candidate should be creative, data-driven, proactive, and willing to experiment with new marketing strategies to achieve better results.

Pay: ₹20,000.00 - ₹35,000.00 per month

Perks:
Provident Fund

Work Location: In person

📌 Performance Marketing Executive Kaushambi
🏢 ITIO Innovex
📍 Kaushambi