Gurugram

Full time

1

Openings |

2-3 Years

Exp

Location : Sector 39, Gurugram, Haryana

Work Mode : On-site, Full Time

‍

Responsibilities:

- Marketing Strategy Development: Conceptualize and implement creative marketing strategies that align with the visual and verbal brand identity of brands.
- Client Insight & Analysis: Interpret client briefs and objectives, identify key challenges, and establish clear success metrics of the marketing campaigns.
- Creative Ideation: Develop compelling and trending marketing campaigns starting points, storytelling, and content formats aligned with the brand’s positioning.
- Collaboration for Creative Direction: Provide clear, actionable guidance to copywriters, designers, and editors to facilitate seamless execution of content deliverables.
- Content Structuring: Strategically design content tailored to brand goals, whether focused on brand awareness, engagement, or lead generation.
- Market Intelligence: Monitor emerging trends, evolving audience behaviors, and competitor activities to keep creative concepts fresh, relevant, and impactful.
- Brand Consistency: Maintain a consistent tone, voice, and messaging style of brand across all digital platforms.
- Client Engagement & Escalations: Present creative strategies, campaign concepts, and scripts persuasively to clients,



while also managing client escalations with professionalism and timely resolution.
- Performance Optimization: Leverage social media analytics and past campaign performance data to refine and enhance future creative initiatives.
- Creative Problem-Solving: Adapt to feedback, resolve creative challenges, and collaborate effectively with internal teams to deliver high-quality outputs.‍
- Pitch Deck Development : Design and structure persuasive pitch deck that effectively communicate the marketing campaign concepts and strategic recommendations to clients.‍
- Multi-Brand Management: Possesses a strong understanding of creative responsibilities across multiple brands and industries, from conceptualization to campaign execution, including scriptwriting and copywriting.‍
- Campaign Presentation: Deliver end-to-end creative presentations for campaigns or scripts, articulating the narrative and creative vision.‍
- Integrated Coordination: Liaise daily with Client Servicing teams, ensuring timely execution of deliverables from topical brand posts to marketing campaigns.‍
- AI Generalist: Utilize AI-powered tools wherever needed in the process to boost campaign efficiency and creativity.

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📌 Creative Strategist (India)
🏢 Minimal Tweaks Solutions
📍 India