Digital Marketing Specialist – Meta & Google Ads

Company: Fireknott Fashion Pvt Ltd
Location: Zirakpur, Punjab — on-site at our office
Experience: Minimum 4 years

Fireknott Fashion is looking for an experienced Digital Marketing Specialist to grow our online apparel business through Meta and Google Ads. We need someone with hands-on campaign experience and a proven track record of generating sales, improving return on ad spend, and scaling campaigns profitably.

Key Responsibilities

- Plan, launch, and manage paid advertising campaigns across Facebook, Instagram, and Google.
- Manage advertising budgets and optimise campaigns to increase sales, improve ROAS, and reduce customer acquisition costs.
- Build and refine audience targeting, remarketing, and customer acquisition strategies.
- Test ad creatives, copy, audiences, and landing pages to improve performance.
- Collaborate with our creative team to develop effective fashion-focused ads.




- Ensure accurate conversion tracking and analyse campaign and website performance.
- Share regular reports covering ad spend, revenue, ROAS, acquisition costs, and recommendations.

Requirements

- At least 4 years of hands-on experience managing Meta and Google Ads.
- A proven track record of delivering measurable results, supported by campaign reports or case studies.
- Experience in e-commerce advertising; fashion, apparel, or D2C brand experience is preferred.
- Robust understanding of conversion tracking, Google Analytics, Meta Pixel, and sales funnels.
- Ability to manage budgets independently and make decisions based on data.
- Willingness to work on-site at our Zirakpur office.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (India)
🏢 Fireknott Fashion
📍 India