About The Sleep Company The Sleep Company is one of India's fastest-growing D2C sleep and wellness brands, known for its patented SmartGRID technology. We are building a category-defining consumer brand and are looking for a performance marketing specialist to drive productive, scalable growth across key digital advertising channels.

Role Summary

We are looking for a hands-on Performance Marketing Manager to own and scale paid acquisition across

Amazon Ads, Google Ads, and Meta Ads, with a solid emphasis on Amazon Advertising given our marketplace scale. The ideal candidate is a data-driven marketer who can plan, execute, and optimize campaigns to hit efficiency and growth targets across both marketplace and D2C channels.

Key Responsibilities
Own end-to-end planning, execution, and optimisation of Amazon Advertising (Sponsored Products,

Sponsored Brands, Sponsored Display, DSP) to drive sales and improve ACOS/TACOS.
Plan and manage performance campaigns on Google Ads (Search, Shopping, PMax, YouTube) and

Meta Ads (Facebook/Instagram)



to support D2C growth.
Monitor daily campaign performance across platforms; take ownership of key metrics such as ROAS,

CAC, CTR, conversion rate, and ACOS.
Manage and optimise the overall performance marketing spend across channels to maximise return on ad spend.
Conduct keyword research, bid management, and catalog/listing optimisation in coordination with the marketplace and creative teams.
Run structured A/B tests on creatives, audiences, bidding strategies, and landing pages.
Build and present regular performance reports and dashboards with actionable insights to leadership.
Stay current with platform updates (especially Amazon Ads), auction dynamics, and industry best practices; proactively recommend recent opportunities.
Collaborate closely with creative, category, and marketplace teams to align campaigns with business priorities and seasonal/sale calendars.

📌 Ecommerce Performance Marketing Mumbai (India)
🏢 The Sleep
📍 India