Develop and execute E-Commerce and Q-Commerce strategies to achieve sales, revenue and profitability objectives.
Manage and grow online channels and marketplaces such as Amazon, Flipkart, Zepto, Blinkit, Instamart and other relevant platforms.
Drive channel-wise sales planning, targets, growth initiatives and business reviews.
Monitor and improve key performance indicators such as sales, orders, average order value, conversion, visibility, availability, product ranking and profitability.
Manage online assortment, product listings, catalogue content, images, descriptions, pricing and digital merchandising.
Ensure continuous product availability and inventory health across online platforms and coordinate with Supply Chain/Operations for replenishment.
Plan and execute online promotions, offers, visibility campaigns and platform-specific activations in line with business objectives.
Analyze sales trends, consumer behaviour, competitor activity and marketplace data to identify prospects and risks.
Track ROAS, advertising spends, promotional investments and overall channel ROI to ensure effective deployment of budgets.




Work closely with Marketing to develop and execute digital campaigns, SEO, PPC/paid advertising and other online growth initiatives.
Monitor competitor pricing, assortment, promotions and visibility and recommend appropriate counter-strategies.
Identify opportunities for current product launches, new platforms, new cities and channel expansion.
Coordinate with marketplace/Q-Commerce account managers and partners to resolve commercial, operational, catalogue and visibility-related issues.
Work with Logistics, Supply Chain and Customer Service teams to improve order fulfilment, availability and customer experience.
Prepare regular MIS, dashboards and business reviews for management, highlighting performance, key issues, opportunities and action plans.
Stay updated on emerging E-Commerce/Q-Commerce trends, consumer behaviour, technologies and marketplace developments.
Take ownership of channel performance and drive continuous improvement in sales, visibility, efficiency and profitability.

📌 E Commerce Manager Ahmedabad (India)
🏢 Vasant Masala
📍 India