Job Purpose To handle customers, generate sales leads, promote vehicles, achieve sales targets, and provide a positive customer experience from enquiry to vehicle delivery.
Key Responsibilities
Attend to showroom customers and understand their vehicle requirements.
Explain vehicle features, specifications, variants, pricing, and offers.
Generate and follow up on leads through calls, walk-ins, referrals, and digital enquiries.
Arrange and conduct vehicle demonstrations and test drives.
Prepare quotations and assist customers with vehicle selection.
Follow up with customers regularly until booking and delivery.
Achieve assigned monthly sales and enquiry conversion targets.
Coordinate with Finance, Insurance, Accessories, and other departments for smooth delivery.
Maintain accurate customer and lead records in the CRM/DMS.
Ensure timely delivery of vehicles and proper documentation.
Maintain good relationships with existing and prospective customers.
Handle customer queries and coordinate for resolution when required.
Follow dealership and manufacturer sales processes and guidelines.
Qualification
Any Graduate / Diploma
Experience
0–3 years of experience in automobile sales, retail sales, or customer-facing roles.
Freshers with positive communication and sales skills may also apply.
Required Skills
Valuable communication and interpersonal skills
Customer handling skills
Sales and negotiation skills
Target-oriented approach
Basic computer knowledge
Valuable follow-up skills
Positive attitude and willingness to learn
Valid driving licence preferred
Key Performance Indicators (KPIs)
Monthly vehicle sales target
Enquiry-to-booking conversion
Test drive conversion
Lead follow-up and closure
Customer satisfaction
Finance/Insurance/Accessories penetration
Timely updating of CRM/DMSRole & responsibilities