Technical Architect, Marketing Cloud Intelligence

Location: [Remote]

About the role

Technical Architect for Marketing Cloud Intelligence who also does the day-to-day development. You design the MCI data model and integrations, then build and maintain the streams, mappings, calculated metrics, and dashboards yourself.

This role requires deep data-model knowledge of Salesforce Education Cloud and of ad systems, and the ability to bring both into MCI so marketing and enrollment reporting is consistent and accurate.

Responsibilities
Architect the MCI workspace: data model, harmonization, naming standards, and how Education Cloud and ad-platform data relate.
Map Education Cloud objects and relationships into MCI.
Ingest and align ad-system data (campaigns, ads, cost, impressions, clicks,

conversions) to the Education Cloud model.
Build and maintain MCI data streams, connections, transformations, calculated dimensions, and measurements.




Build and maintain pages and dashboards.
Troubleshoot source, mapping, and refresh issues.
Document the model and data contracts so others can work from them.

Required qualifications
Hands-on Marketing Cloud Intelligence experience as both architect and developer.
Deep understanding of the Salesforce Education Cloud data model.
Deep understanding of ad-system data models and how paid-media data joins to

CRM/funnel data.
Ability to design the solution and implement it (streams, mappings, calculated fields, dashboards).
Robust structured-data and integration skills (SQL or equivalent, APIs, scheduled extracts).

Preferred qualifications
Salesforce Education Cloud and/or Marketing Cloud certifications.
Marketing Cloud Engagement experience.
Prior Education Cloud implementation experience.

📌 Technical Architect, Marketing Cloud Intelligence Hyderabad (India)
🏢 Msys Softsol
📍 India