Key Responsibilities
Lead Generation: Find recent corporate clients through cold calling, networking, and market research.
Technical Selling: Explain complex engineering or machinery features to plant heads, buyers, and technical teams.
Key Account Management: Maintain long-term relationships with existing factories, distributors, and industrial clients.
Sales Forecasting: Track revenue targets, prepare commercial proposals, and manage sales pipelines.
Market Intelligence: Study competitor pricing, industry trends, and changing customer requirements. [1, 2, 3]
Required Qualifications & Skills
Education: Bachelor’s degree in Engineering (Mechanical, Electrical, Instrumentation) or a Business degree (MBA/BBA).
Experience: 2 to 8 years of B2B technical sales or industrial marketing experience.
Hard Skills: Technical product knowledge, CRM software usage, pipeline tracking, and commercial negotiation.
Soft Skills: Solid verbal communication, problem-solving, and qualified relationship-building.
📌 Sales & Marketing Manager Pune
🏢 Balaji Enterprises
📍 Pune
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