Sanadana Herbals is looking for a Digital Marketing Executive to join our team in Mukkam, Calicut.
We are looking for someone who can independently manage digital marketing activities with a robust focus on paid advertising, lead generation, SEO and e-commerce growth.
Key Responsibilities
Plan, execute and optimize Meta Ads and Google Ads
Manage lead generation campaigns and improve lead quality
Monitor campaign performance, conversions, CPL, ROAS and other key metrics
Handle SEO, keyword research, on-page and off-page optimization
Manage Google Search Console and Google Analytics
Develop and execute social media marketing strategies
Plan content calendars and coordinate with the creative/video team
Analyse competitors, market trends and campaign performance
Prepare regular marketing reports and performance insights
Support website and e-commerce marketing activities
Work closely with the content and creative team to improve campaign performance
Identify opportunities to increase website traffic, leads and sales
E-commerce Experience
Experience with e-commerce marketing is an advantage.
Candidates with experience in:
Shopify
Amazon / Flipkart
Product-based businesses
Must Have:
Meta Ads / Facebook Ads
Google Ads
Lead Generation
SEO
Keyword Research
Google Analytics
Google Search Console
Social Media Marketing
Campaign Optimization
Reporting & Analytics
Good to Have:
Shopify
WordPress
E-commerce marketing
Canva
Email marketing
Basic content planning
Candidate Profile
Strong understanding of digital marketing fundamentals
Comfortable working with numbers and campaign data
Able to independently execute campaigns rather than only coordinate them
Good analytical and problem-solving skills
Positive communication and teamwork
Willing to learn and take ownership of responsibilities
Freshers with solid practical knowledge and relevant project/portfolio experience can apply.