Role & responsibilities

Marketing Strategy & Planning Support
Assist in developing and implementing marketing strategies aligned with business and sales objectives.
Support segmentation, targeting, and positioning initiatives for industrial adhesives and paints.
Conduct basic market research to understand customer needs, industry trends, and competitor activities.

Campaign Planning & Execution
Support planning and execution of marketing campaigns (offline and digital) including product launches, promotions, and awareness initiatives.
Coordinate with internal teams and external agencies for campaign execution, creatives, and content.
Track campaign performance and prepare basic reports and insights.

Sales & Channel Enablement
Develop and maintain marketing collaterals such as brochures, presentations, datasheets, case studies, and application notes.
Support sales teams with product communication, pitch decks, and training materials.
Assist in organizing exhibitions, trade shows, dealer meets, and customer events.

Brand & Communication Support




Ensure consistent brand messaging across all marketing communication for industrial business.
Support content creation for websites, social media, emailers, and internal communication.
Assist in coordinating PR, industry publications, and trade media interactions.

Coordination & Reporting
Coordinate with product, sales, and technical teams to gather inputs for marketing initiatives.
Maintain marketing calendars, databases, and documentation.
Track budgets, vendor coordination, and timelines for marketing activities.

Preferred candidate profile
Basic understanding of marketing concepts and campaign execution.
Interest in B2B / Industrial marketing (adhesives, paints).
Working knowledge of MS Office; familiarity with digital marketing tools is an advantage.

Qualifications & Experience
Education: MBA / PGDM (Marketing) or equivalent; Engineering + MBA preferred for industrial exposure.

📌 Opening As Marketing Executive Based At Ahmedabad (India)
🏢 Astral Adhesives
📍 India