- Develop current customers and business opportunities in the assigned territory.
- Visit customers regularly to understand their machining requirements and upcoming projects.
- Promote and sell cutting tools such as:
- Taps and threading tools
- Carbide turning inserts and holders
- Milling cutters and indexable milling tools
- Special cutting tools
- Hole-making and special application tools
- Prepare quotations and follow up on enquiries, offers and purchase orders.
- Achieve monthly, quarterly and annual sales targets.
- Develop business with existing customers and identify opportunities for additional products.
- Maintain a healthy sales pipeline and provide regular sales reports.
B. Application Engineering
- Understand customer machining applications, components, materials and machine conditions.
- Select appropriate cutting tools, grades, geometries and tool holders based on the application.
- Recommend suitable cutting parameters such as:
- Cutting speed (Vc)
- Spindle speed (RPM)
- Feed / feed per tooth
- Depth of cut
- Coolant conditions
- Conduct cutting tool trials at customer locations.
- Monitor tool performance, tool life, productivity and machining quality.
- Optimize machining parameters to improve productivity and reduce machining costs.
- Troubleshoot problems such as:
- Excessive tool wear
- Chipping and breakage
- Built-up edge
- Poor surface finish
- Vibration / chatter
- Chip control issues
- Dimensional variation
- Low tool life