We are looking for an experienced sales executive / sales engineer with hands-on experience in the industrial automation industry. The candidate will be responsible for developing new business, managing existing customers, understanding technical requirements, preparing quotations, generating leads, and achieving sales targets.

- Key Responsibilities Develop new customers and business opportunities in the industrial automation industry.
- Generate leads through cold calling, references, networking, online platforms, and market visits.
- Develop and maintain strong relationships with existing and prospective customers.
- Understand customer requirements and coordinate with the engineering team for suitable technical solutions.
- Prepare and submit technical and commercial quotations to customers.
- Follow up on quotations, negotiations, and commercial discussions until order closure.
- Handle price negotiation and commercial negotiation with customers.
- Identify current projects and automation requirements in industries such as manufacturing, automotive, pharma, FMCG, packaging, process industries, etc.
- Conduct customer visits and meetings to understand project requirements.
- Coordinate with Engineering, Estimation, Purchase, Production, and Project teams for order execution.
- Prepare sales reports, enquiry status, quotation status, and order pipeline.
- Achieve monthly, quarterly, and annual sales targets.
- Track market trends, competitors, and new business opportunities.




- Maintain regular follow-up with customers for repeat business and new projects.
- Ensure timely payment follow-up in coordination with the Accounts team.

Mandatory Experience: Candidates MUST have prior sales experience in the Industrial Automation / Factory Automation / Industrial Electrical & Control / Engineering Automation industry.

Candidates with experience in selling or dealing with products/solutions such as:

- PLC & HMI
- SCADA
- VFD / Drives
- Servo Systems
- Control Panels
- MCC / PCC Panels
- Industrial Control Systems
- Robotics & Automation
- Industrial Electrical Components
- Machine Automation
- Factory Automation Solutions
- Electrical & Automation Projects

will be preferred.

- Required Skills: Strong B2B sales and business development skills.
- Good technical understanding of industrial automation solutions.
- Excellent communication and negotiation skills.
- Ability to understand customer technical requirements.
- Strong follow-up and customer relationship management skills.
- Ability to generate leads and convert enquiries into orders.
- Good knowledge of MS Excel, Word, and PowerPoint.
- Willingness to travel for customer meetings and site visits.
- Target-orientated and result-focused approach.

QualificationDiploma / B.Tech / B.E. – Electrical, Electronics, Instrumentation, Automation, Mechanical or related field.

Candidates with a non-technical degree may also be considered if they have strong relevant experience in industrial automation sales.

📌 Sales Engineer (Noida)
🏢 ATC ENGINEERING SYSTEMS PRIVATE
📍 Noida