Required Skills

UI/UX & Design

- UI/UX design principles
- User research and understanding user requirements
- User flows, wireframes, and prototypes
- Responsive web and mobile app design
- Visual design, typography, color theory, and layouts
- Design systems and reusable components
- Usability testing and user feedback
- Figma – mandatory
- Adobe Photoshop / Illustrator – added advantage
- Basic HTML & CSS
- Understanding of developer handoff

Digital Marketing

- Digital marketing strategy
- Performance marketing
- Google Ads & Meta Ads
- SEO & keyword research
- Social media marketing
- App Store Optimization (ASO)
- Content creation and creative development
- Blog and SEO content writing
- Email/CRM marketing
- Campaign planning and execution
- Google Analytics / GA4
- Marketing performance reporting
- A/B testing and conversion optimization

Soft Skills

- Excellent English – written and verbal
- Creative thinking
- Solid problem-solving skills
- Analytical and data-driven approach
- Attention to detail
- Good communication and collaboration skills
- Ability to work with developers, product teams, sales, and marketing teams

Key Responsibilities

UI/UX

- Design intuitive and engaging interfaces for Quick Ride's web and mobile platforms.
- Create wireframes, mockups, user flows, and interactive prototypes using Figma.




- Understand user behavior and translate business requirements into user-friendly designs.
- Improve existing product interfaces based on user feedback and analytics.
- Maintain consistency through design systems and reusable components.
- Work closely with developers to ensure accurate implementation of designs.
- Conduct usability testing and identify opportunities to improve user experience.

Digital Marketing

- Develop and execute digital marketing campaigns for Quick Ride.
- Manage campaigns across Google Ads, Meta Ads, YouTube, LinkedIn, and other platforms.
- Drive app installs, registrations, leads, rides, and customer engagement.
- Plan SEO strategies, keyword research, blogs, landing pages, and content.
- Manage social media campaigns and content calendars.
- Work on ASO to improve app visibility and downloads.
- Create marketing creatives, banners, landing pages, social media content, and promotional materials.
- Run A/B tests on creatives, landing pages, audiences, and campaigns.
- Track metrics such as CPC, CTR, CPL, CPI, CAC, conversion rate, ROAS, and ROI.
- Prepare regular campaign and performance reports.
- Work on customer retention and reactivation campaigns through CRM channels.
- Conduct competitor and market research.

📌 UI/UX & Digital Marketing Specialist (Bengaluru)
🏢 Quick Ride
📍 Bengaluru