About Nutcracklab Nutcracklab Technologies is an AI and analytics company built around ambitious ideas and serious problem-solving. We build intelligent products designed to help businesses make better, faster decisions.
We’re now looking for a Sales Executive to take our products into the Food & Beverage industry and help us build strong, lasting customer relationships.
If you enjoy conversations, understand how businesses think, and get a kick out of turning a promising lead into a customer, you’ll probably enjoy this role.

Role Overview As a Sales Executive, you’ll be one of the primary faces of Nutcracklab to F&B; businesses.
You’ll own the sales journey from identifying the right prospects and starting conversations to understanding their challenges, presenting our products, negotiating commercials, and closing deals.
The journey you’ll own:
Lead Generation → Prospecting → Qualification → Discovery → Product Walkthrough → Proposal → Negotiation → Closing → Handover & Relationship Management

Key Responsibilities1. Lead Generation & Prospecting Identify and engage high-potential prospects across target markets
Build and maintain a healthy pipeline of qualified opportunities
Connect with relevant decision-makers and generate sales meetings
2. Sales & Client Acquisition Own the complete sales cycle from first contact to closure
Qualify opportunities based on business need, authority, budget and fit
Understand client challenges around planning, inventory, wastage, sales performance and operational efficiency
Position the right Nutcracklab solution based on their requirements
3. Product Presentation Conduct clear, business-focused product walkthroughs and presentations
Turn complex AI and analytics capabilities into simple commercial value




Adapt conversations and pitches to different F&B; businesses and decision-makers
4. Negotiation & Closing Prepare and present proposals and commercial offers
Handle objections, pricing discussions and negotiations confidently
Follow up consistently and drive opportunities toward closure
Work with internal teams when clients require customized solutions
5. Client & Pipeline Management Build strong relationships with key decision-makers
Identify opportunities for account growth, upselling and cross-selling
Coordinate a smooth handover to implementation teams
Maintain accurate pipeline, forecasts and sales reporting

What We’re Looking For 1–3 years of B2B sales experience , preferably in SaaS, technology, AI or analytics
Experience selling into F&B;, CPG, manufacturing or retail is a solid advantage
Confidence in prospecting, building relationships and closing business
Strong communication, presentation and negotiation skills
Ability to understand a technical product and explain its business value simply
Self-motivated, commercially driven and comfortable owning targets
Good CRM and pipeline management discipline
Bachelor’s degree in Business, Marketing, Engineering or a related field

Why Nutcracklab? Work with ambitious AI products solving real business problems
Build expertise at the intersection of AI, analytics and Food & Beverage
Own your sales journey with genuine autonomy
Work directly with business leaders and senior decision-makers
Join at a stage where your wins can meaningfully shape our growth
Grow with the company as we take our products into new customers and markets

We’re looking for someone who doesn’t just enjoy selling — but enjoys the hunt, the conversation, and the satisfaction of turning an opportunity into a win.

📌 Sales Executive (Moradabad)
🏢 Nutcracklab
📍 Moradabad