Position Overview: The Social Media Marketing Executive will develop and implement social media strategies to enhance brand awareness, drive engagement, and generate leads. The ideal candidate will have a passion for design, excellent communication skills, and a proven track record in social media marketing.
Key Responsibilities:
· Social Media Strategy: Develop and execute social media strategies, manage content calendar, and stay updated with industry trends.
· Content Creation: Create and manage content for social media platforms; collaborate with design and project teams.
· Community Management: Monitor and respond to comments and messages; foster a positive online community.
· Analytics and Reporting: Track social media performance, generate monthly reports, and provide insights and recommendations.
· Campaign Management: Plan and execute paid social media campaigns; monitor and optimize campaign performance.
· SEO and Website Handling:
Collaborate with the website team for SEO best practices; manage and update website content.
· Overseeing Google Ads & Performance marketing: Overseeing of complete google ads campaigns and making reports on timely manner.
· Collaboration: Work with the marketing team to integrate social media efforts; coordinate with influencers and brand ambassadors.
Qualifications:
· Bachelor’s degree in marketing, Communications, or a related field.
· 2-3 years of experience in social media marketing, preferably in construction or interior design.
· Robust understanding of social media platforms and trends.
· Excellent written and verbal communication skills.
· Creative thinking and ability to generate engaging content ideas.
· Strong analytical skills and ability to interpret data.
· Highly organized and able to manage multiple projects.
· Experience with website management and SEO best practices.
· Must have proficiency in video editing software such as Filmora, Canva.
Experience: 2 years in similar position, apart from Internship.