As a Product Marketing Manager, youll own the positioning, messaging, launches and sales enablement for our communications and agentic AI products. You'll work closely with Marketing, Commercial, Transformation and Product teams on a daily basis to bring our products to market and ensure they resonate with our buyers.

Key Responsibilities:

Positioning & Messaging

- Own the value propositions and messaging frameworks for the Agentic Comms Platform and our agentic products, within DrDoctors system of action narrative.
- Test, iterate and sharpen messaging based on customer evidence, market dynamics and what actually lands in sales conversations.

Go-to-Market & Product Launches

- Own launch plans for recent products and capabilities, from tiering and timing through to the full set of launch materials.
- Work with Product, Commercial and Marketing teams to make sure every launch lands with buyers, not just on our website.

Sales Enablement & Competitive Intelligence

- Build the decks, one-pagers and battlecards our commercial team sells with.
- Track competitors and run win/loss analysis.
- Turn what you learn into sharper positioning and messaging.

Market & Customer Research

- Become the go-to expert on our buyers, including their pain points, personas, buying journeys and the trends shaping NHS technology purchasing.
- Feed what you learn into product strategy and the roadmap.

Pricing & Packaging

- Contribute to how we package and frame the commercial value of our products.
- Work with our Commercial and Revenue Operations teams on pricing and packaging decisions.

Campaigns & Content

- Put your messaging to work with the wider Marketing team.
- Shape demand generation campaigns and content so they speak to real buyer problems.

Communicating Success





- Work with our Transformation team to turn customer outcomes into evidence.
- Create case studies, testimonials and proof points that shorten the next sale.

Desired Skills:

- 4-10 years of experience preferred.
- Solid product marketing experience in B2B enterprise SaaS, marketing technical products with long sales cycles to multiple stakeholders.
- Launches you can point to, with evidence of what you did and what happened as a result.
- Real positioning and messaging craft: you can take a technical capability and turn it into a value story a buyer repeats internally.
- Strong research and analysis skills: comfortable with market data, product analytics and customer insight, and able to turn them into decisions.
- Excellent written and spoken English. Youll write most of what our market reads about these products, and present regularly to UK colleagues and stakeholders.
- The ability to operate cross-functionally and build strong relationships remotely, including regular overlap with UK working hours.
- Fluency with AI tools in your own work, and genuine curiosity about agentic AI. Youll be marketing it, so you need to understand it and want to.
- An interest in healthcare and our mission. NHS knowledge is not required, but wanting to learn the market is.

Nice to Have:

- Experience marketing AI or communications products.
- Healthcare, Healthtech or public sector exposure.
- Experience creating product demos and demo videos.
- Exposure to pricing and packaging decisions.

Working Mode and hours: This is a hybrid role which requires regular overlap with UK working hours, since your manager and most stakeholders are UK based.

- If you are working from the office, you will be expected to work 10am – 7pm along with the rest of the office-based team.
- If you are not working from the office, you will be expected to work UK hours.

📌 Product Marketer (Puducherry)
🏢 DrDoctor India
📍 Puducherry