Position: Performance Marketer
Location: Noida, Sector 16
Experience: 2–5 Years
Employment Type: Full-Time
Work Mode: On-Site
About the Role
We are looking for a Performance Marketer who can plan, execute, optimize, and scale digital advertising campaigns with a strong focus on measurable business results, lead generation, conversions, and ROI.
Key Responsibilities
- Plan and execute performance marketing campaigns across Google Ads, Meta Ads, and other relevant digital platforms .
- Manage campaigns for lead generation, conversions, website traffic, and customer acquisition.
- Conduct keyword research, audience research, competitor analysis, and campaign planning .
- Create and manage campaign structures, ad groups, targeting, budgets, bids, and placements.
- Monitor campaign performance and optimize campaigns based on CPL, CPA, CTR, CPC, ROAS, conversion rate, and other KPIs .
- Develop and test different ad copies, creatives, audiences, landing pages, and campaign strategies.
- Track and analyze campaign data using Google Analytics, Google Tag Manager, conversion tracking, and reporting dashboards .
- Identify opportunities to improve campaign performance and reduce acquisition costs.
- Coordinate with the creative, content, sales, and design teams to develop high-performing marketing assets.
- Prepare regular performance reports and provide actionable insights to management.
- Stay updated with changes in digital advertising platforms, algorithms, tools, and industry trends.
Required Skills
- Hands-on experience with Google Ads and Meta Ads .
- Strong understanding of performance marketing, paid media, lead generation, and conversion optimization .
- Knowledge of Google Analytics, Google Tag Manager, and conversion tracking .
- Good understanding of campaign metrics and performance analysis.
- Experience with A/B testing and audience segmentation.
- Strong analytical and problem-solving skills.
- Ability to manage multiple campaigns and budgets simultaneously.
- Good communication and reporting skills.
Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Business, or a related field .
- 2–5 years of relevant experience in performance marketing or paid advertising.
What We Offer
- Competitive salary based on experience and skills.
- Opportunity to work on diverse digital marketing campaigns.
- Performance-driven and growth-oriented work environment.
- Opportunities for professional learning and career growth.
Location: Noida, Sector 16 Experience: 2–5 Years
- Employment Type: Full time
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📌 Performance Manager (Noida)
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