About the Role

We are looking for a experienced and result-oriented Marketing Executive to join our team at IIE. The candidate will be responsible for promoting IIE’s training programmes, strengthening our presence across the local market, generating awareness about our courses, and developing new marketing opportunities.

The ideal candidate should have strong communication skills, creativity, confidence in interacting with people, and the ability to execute marketing activities both independently and as part of a team.

Key Responsibilities

- Plan and execute marketing activities to promote IIE and its training programmes.
- Develop and implement offline and field marketing strategies to increase brand awareness.
- Identify new marketing opportunities and potential target audiences.
- Conduct college visits, corporate visits, educational outreach programmes, seminars, workshops, and promotional events.
- Build and maintain professional relationships with colleges, educational institutions, organizations, and other external partners.
- Coordinate and execute local promotional campaigns and institute-level marketing activities.
- Support the planning and execution of digital marketing campaigns and social media promotions.
- Coordinate with the internal team for marketing creatives, promotional materials, campaigns, and events.
- Conduct market research and monitor competitor activities, course trends, and local market opportunities.
- Explore new channels and strategies for increasing IIE's visibility and reach.
- Maintain records of marketing activities, contacts, campaigns, and outcomes.




- Prepare regular marketing activity reports and share updates with management.
- Represent IIE professionally during external meetings, events, seminars, and promotional activities.
- Work towards assigned marketing targets and organizational objectives.

Required Skills & Experience

- Minimum 5+ years of experience in Marketing / Field Marketing / Brand Marketing.
- Experience in education, training, EdTech, or service-based industries is preferred.
- Strong verbal and written communication skills.
- Excellent interpersonal and relationship-building skills.
- Confident in handling college visits, institutional meetings, seminars, and external interactions.
- Good presentation and negotiation skills.
- Ability to plan and execute marketing campaigns independently.
- Basic understanding of digital marketing, social media, and online promotional channels.
- Positive networking and business outreach skills.
- Willingness to travel locally for marketing activities and meetings.
- Strong organizational and reporting skills.
- Proactive, creative, and target-oriented approach.

Salary & Benefits

- Competitive salary based on experience and skills.
- Performance-based incentives.
- Professional growth opportunities.
- Training and learning support.
- Prospect to work across multiple marketing channels and campaigns.
- Friendly and supportive work environment.

Job Location Coimbatore – Gandhipuram / Hopes Branch

Branch allocation will be based on organizational requirements.

How to Apply

Interested candidates can contact

Phone: (phone hidden)/(phone hidden)

Email: [email protected]

Pay: From ₹12,000.00 per month

Work Location: In person

📌 Marketing Executive (Gandhipuram)
🏢 Indra Institute of Education
📍 Gandhipuram