Educational Qualification- MBA or Equivalent in marketing. Minimum percentage of marks- 55%.
Pre3fCertification in Digital marketing, CRM, Marketing Analytics or Social Media Marketing.
Post Qualification Work Experience- Minimum 5 Years' experience in Marketing. Out of 5 years, minimum 3 years' experience in marketing of Executive Education / Management Institutes, Universities, Training Organizations, or EdTech Organizations.
Preference will be given to those having experience in branding, international partnerships, programme portfolio generation, and revenue generation.
Responsibilities
- Marketing: The ME will primarily drive marketing activity of various training programmes / conclaves / workshop, etc. conducted at SBIL, both in physical and online mode for external organizations in BFSI sector.
- Corporate Relations:
ME will liaise with commercial Banks (public and private), cooperative Banks, Regional Rural Banks, other FIs / corporate organizations within and outside India for marketing of training programmes designed by SBIL and e-lessons / other education material prepared by SBIL.
- Marketing Analytics: ME shall oversee and develop integrated marketing campaigns, conduct market research, and analyze data to identify and define target groups for SBIL products in the space of training and executive education.
- Strategic Marketing: ME will devise and present ideas & strategies for marketing training programmes and sweating of SBIL resources and execute the approved ideas for revenue generation.
For more details, share your updated resume or contact Sonali at [HIDDEN TEXT]/ +91 (phone hidden).
📌 Marketing Executive at SBI Bank (Kolkata)
🏢 T u0026 M Services Consulting Private
📍 Kolkata
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