HamBOLDS Pvt Ltd is a fast-growing company in the skincare, haircare, and personal care space. Backed by over 30 years of legacy through our parent company Sun Chem India, we build innovative and high-performing D2C brands like: www.epitight.in , www.cozitis.com
About the Role:
As an Influencer Marketing Executive/Sr. Executive at HamBOLDS Pvt Ltd, you will be responsible for developing and executing Instagram strategies to enhance brand visibility and engagement. You will curate compelling content, collaborate with influencers, and leverage analytics to optimize campaign performance. Your expertise in influencer relations and cost negotiation will be key in driving ROI-based marketing initiatives.
Key Responsibilities:
- Create and curate engaging content to enhance brand presence.
- Develop and implement effective Instagram marketing strategies.
- Execute ROI-driven influencer marketing campaigns.
- Build and maintain strong relationships with micro, macro, nano, CAT A & CAT B influencers.
- Negotiate influencer collaborations and campaign costs effectively.
- Engage with the audience to foster brand loyalty and interaction.
- Optimize hashtag strategies to maximize reach and engagement.
- Manage Instagram advertising campaigns to boost visibility and conversions
Qualifications:
- 0 - 2 years of experience in influencer marketing and social media strategy.
- Robust understanding of Instagram trends, analytics, and advertising.
- Ability to build and maintain influencer relationships across different tiers.
- Excellent negotiation and communication skills.