Head of Digital Marketing / CMO

Sapiogen AI — Engineering Intelligence. Delivering Innovation. Location: Ahmedabad, India

Experience: 7 years in B2B Technology / SaaS / IT Services / AI Marketing

Employment Type: Full-Time

Role: Leadership / Core Team

? Build the Future. Market the Future. At Sapiogen AI, we believe the future of software engineering is AI-first.

We help startups, enterprises, and ambitious businesses across the USA, UK, Canada, Australia, UAE, and global markets transform ideas into intelligent digital products through Artificial Intelligence, Software Engineering, Automation, Cloud, and Product Development.

Our clients don't simply come to us for software.

They come to us for outcomes, innovation, and competitive advantage.

Now we're looking for someone who can take that story to the world.

We are hiring a Head of Digital Marketing / CMO who can build Sapiogen AI's marketing engine from the ground up and establish the company as a globally recognized AI-First Software Engineering Company.

This is not a role for someone who simply manages social media or runs advertisements.

This is a builder's role.

? Your Mission Your mission is simple:

Build Sapiogen AI into a globally recognized technology brand and create a predictable marketing-driven growth engine. You will own the strategy and execution across:

- Brand Building
- Demand Generation
- Digital Marketing
- SEO & AEO/GEO
- Content & Thought Leadership
- LinkedIn & Founder Branding
- Paid Acquisition
- Marketing Automation
- Lead Generation
- Conversion Optimization
- Analytics & Growth
- AI-powered Marketing

Your ultimate objective:

Turn attention → into engagement → into qualified opportunities → into revenue.

? About Sapiogen AI Sapiogen AI operates at the intersection of:

Artificial Intelligence × Software Engineering × Automation × Cloud × Digital Products

Our capabilities include

- AI Strategy & Consulting
- AI Development & Systems
- AI Product Development
- AI Automation & RPA
- Conversational & Voice AI
- AI Integration & Scaling
- AI Infrastructure Engineering
- AI Data Systems Engineering
- Product Engineering
- Legacy Modernization
- Dedicated AI Engineering Teams

We are building an AI-first engineering company for the global market.

And marketing will be one of the most important engines behind that growth.

? What You'll Own1. ? Marketing Strategy & Growth Build and execute Sapiogen AI's complete digital marketing strategy.

You will

- Develop the company's annual and quarterly marketing roadmap.
- Define ICPs, personas, positioning, messaging, and acquisition strategies.
- Build scalable inbound and demand-generation systems.
- Identify new growth opportunities across international markets.
- Develop marketing funnels from awareness to qualified chance.
- Work closely with the CEO, CRO, and CTO on company growth strategy.
- Build repeatable systems rather than one-off campaigns.

You won't just execute a marketing plan. You'll help create it.

- ? B2B Demand Generation Build a marketing engine capable of generating qualified business opportunities.

Focus markets include

?? USA

?? UK

?? Canada

?? Australia

?? UAE

? Other high-value global markets

You will

- Develop account and audience acquisition strategies.
- Create campaigns targeting CEOs, CTOs, founders, product leaders, and technology decision-makers.
- Build landing pages and conversion funnels.
- Develop lead magnets, assessments, reports, webinars, and other demand-generation assets.
- Optimize the complete lead journey.
- Work with sales to improve MQL → SQL → opportunity conversion.

? 3.



SEO, AEO & GEO Build Sapiogen AI's organic visibility across both traditional search and AI-driven discovery.

You will own

- Technical SEO
- On-page SEO
- Programmatic SEO
- Content-led SEO
- Authority building
- AEO — Answer Engine Optimization
- GEO — Generative Engine Optimization
- AI search visibility
- Topic clusters
- Commercial-intent content
- Conversion-focused content

The goal isn't simply:

"Get traffic."

The goal is

Get discovered by the right decision-makers at the moment they're looking for a technology partner.

? 4. AI-Powered Marketing At Sapiogen AI, AI isn't just something we sell.

It's how we work.

You will leverage tools such as:

- ChatGPT
- Claude
- Gemini
- Perplexity
- AI research tools
- AI content systems
- AI automation platforms
- AI analytics and optimization tools

Use AI to accelerate:
- Market research
- Competitor intelligence
- Content production
- Campaign ideation
- Personalization
- SEO research
- Lead research
- Marketing automation
- Performance analysis
- Experimentation

We expect you to constantly ask:

"How can AI make this faster, smarter, and more scalable?"

? 5. Brand & Content Leadership Build Sapiogen AI's voice in the global technology ecosystem.

You will lead content around:

- Artificial Intelligence
- AI Engineering
- Software Engineering
- Product Development
- Automation
- Cloud
- Digital Transformation
- Technology Strategy
- Startup Innovation
- Emerging AI trends

Formats may include:
- LinkedIn content
- Articles
- Case studies
- Whitepapers
- Research reports
- Videos
- Short-form content
- Podcasts
- Webinars
- Technical explainers
- Founder-led thought leadership

The objective:

Make Sapiogen AI a company people recognize, remember, and trust.

? 6. Founder-Led Marketing Build the personal brands of Sapiogen AI's leadership team.

You will work closely with the founders to develop:

- LinkedIn strategies
- Founder positioning
- Thought leadership
- Industry commentary
- Educational content
- Video content
- Executive visibility
- Personal brand distribution

Turn:

Founder expertise → Content → Audience → Conversations → Opportunities

? 7. Paid Marketing Plan, execute, and optimize paid acquisition across relevant channels.

Experience with

- Google Ads
- LinkedIn Ads
- Meta Ads
- YouTube Ads
- Retargeting
- Remarketing
- Account-based campaigns

You will be expected to understand:

CAC → CPL → MQL → SQL → Pipeline → Revenue

Not just

Clicks → Impressions → Likes

⚙️ 8. Marketing Automation Build systems that allow Sapiogen AI to scale without scaling headcount linearly.

You will work on

- CRM workflows
- Lead nurturing
- Email automation
- Lead scoring
- Marketing attribution
- Automated reporting
- AI-powered workflows
- Content distribution systems
- Campaign automation

? 9. Analytics & Revenue Attribution You will own the numbers.

Track and improve

- Website traffic
- Organic growth
- Qualified leads
- MQLs
- SQLs
- Conversion rates
- Cost per lead
- Cost per opportunity
- Customer acquisition cost
- Marketing-generated pipeline
- Campaign ROI
- Revenue contribution

If it cannot be measured, it cannot be systematically improved.

? 10.



Sales & Marketing Alignment Work closely with the CRO and sales team.

Together, you'll build a system where:

Marketing generates attention → Marketing generates demand → Sales converts demand → Revenue validates marketing.

You will help

- Define lead qualification.
- Improve lead handoff.
- Create sales enablement material.
- Identify high-performing ICPs.
- Analyze lost opportunities.
- Improve messaging based on market feedback.
- Build account-based marketing campaigns.

? Leadership Responsibilities As Head of Digital Marketing / CMO, you will eventually build and lead the marketing organization.

This may include hiring and managing:

- SEO specialists
- Content writers
- Performance marketers
- Social media specialists
- Designers
- Video creators
- Marketing automation specialists
- Growth marketers

You will establish:
- Marketing processes
- KPIs
- Reporting systems
- Campaign frameworks
- Content calendars
- Growth experiments
- Performance standards

You will build the marketing function — not simply operate inside one.

? What We're Looking For We're looking for someone who combines:

Strategy Creativity Technology Execution Commercial Thinking You should have:

- 5 years of relevant marketing experience.
- Strong B2B marketing experience.
- Experience in technology, SaaS, IT services, AI, software, or similar industries.
- Strong understanding of international B2B markets.
- Hands-on experience with SEO and content marketing.
- Experience with Google Ads and LinkedIn Ads.
- Strong understanding of analytics and attribution.
- Experience with marketing automation.
- Strong LinkedIn and personal-brand understanding.
- Excellent written and verbal communication.
- Strong understanding of AI tools and emerging AI marketing practices.

? We Value Builders You will thrive here if you:

- Think like an entrepreneur.
- Take ownership.
- Move quickly.
- Experiment constantly.
- Use data to make decisions.
- Understand technology.
- Can simplify complex ideas.
- Are comfortable operating without a playbook.
- Can turn ideas into execution.
- Care about business outcomes, not vanity metrics.

? This Role Is NOT For You If...

- You only want to manage social media.
- You need someone to give you daily instructions.
- You avoid experimentation.
- You focus primarily on likes and followers.
- You are uncomfortable with technology.
- You don't understand B2B buying cycles.
- You don't want ownership of numbers.
- You prefer maintaining existing systems rather than building new ones.

? Why Join Sapiogen AI? Because you won't simply be joining an existing marketing department.

You'll help build one. You will have the opportunity to:

- Build a global technology brand from the ground up.
- Work directly with the founders.
- Shape the company's positioning.
- Build international demand-generation systems.
- Experiment with AI-native marketing.
- Influence business strategy.
- Build and lead a marketing team.
- Grow into a broader CMO leadership role.

Your work will directly influence how Sapiogen AI is perceived, discovered, trusted, and ultimately chosen by businesses around the world.

? The Opportunity We're not looking for a:

Digital Marketing Executive.

We're looking for a

Growth Leader.

Brand Builder.

Demand Generation Strategist.

AI-Native Marketer.

Marketing Operator.

Future CMO.

If you want to build a global AI technology brand rather than simply manage marketing campaigns, this is your opportunity.

Build. Experiment. Scale. Repeat.

Sapiogen AI

Engineering Intelligence. Delivering Innovation.

📌 Head of Digital Marketing (Ahmedabad)
🏢 Sapiogen AI
📍 Ahmedabad