27 Sep
|
Vedic Tech Innovation
|
Kolkata
27 Sep
Vedic Tech Innovation
Kolkata
MySanatan is a modern consumer e-commerce platform focused on spiritual, devotional and lifestyle products, along with relevant services and experiences.
Our product range includes puja essentials and kits, idols and murtis, Rudraksha, spiritual jewellery, Vastu products, home and dcor, gifting and other complementary categories.
We are building a technology-led consumer brand across our website and mobile apps on iOS and Android, with a robust focus on product discovery, customer experience and e-commerce growth.
The Role
We are looking for a hands-on E-commerce Creative and Marketing Growth Manager to work closely with the founders and growth leadership across marketing, branding, creative, e-commerce and customer growth.
Your role will be to turn business priorities into campaigns, content and growth initiatives across products and services.
You will work across what to promote, who to target, which channels to use, what campaigns to run, what creative to produce and what opportunities to test, while helping improve conversion and repeat purchases.
What You Will Own
Marketing & Brand
- Plan and execute day-to-day marketing initiatives across digital channels.
- Build campaigns around products, services, festivals, seasonal and commercial opportunities.
- Support brand positioning and consistent communication across customer touchpoints.
- Contribute to the development of future sub-brands and new brand initiatives.
Creative & UGC
- Lead creative direction across campaigns, social media and other customer-facing channels.
- Develop campaign concepts, hooks, messaging and creative directions.
- Create and coordinate UGC and short-form video content.
- Work with designers and content resources to produce high-quality, effective creative.
- Use performance insights to improve creative output.
Influencer & Creator Marketing
- Identify relevant influencers, creators and UGC creators.
- Manage outreach, briefs, timelines and campaign execution.
- Coordinate content delivery and publishing.
- Track campaign performance and develop successful creator relationships.
E-commerce Growth
- Support growth across products, services, categories and customer segments.
- Assist with product and service positioning, merchandising, bundles, offers and promotions.
- Support website and app improvements aimed at increasing conversion and customer value.
- Work with the team on acquisition, retention and repeat-purchase initiatives.
Team & Partner Management
- Manage the creative team, including priorities, workloads, briefs, timelines and deliverables.
- Work with freelancers, creators, agencies and other external partners as required.
- Manage briefs, timelines, deliverables, feedback and follow-ups across internal and external resources.
AI & Marketing Innovation
- Use generative AI extensively for research, ideation, scripting, content and marketing execution.
- Develop effective prompts and AI-assisted workflows.
- Explore new AI tools that can improve speed,
quality and productivity.
Who We Are Looking For
- 3-6 years of experience in e-commerce, D2C, digital marketing or consumer brands.
- Hands-on experience with marketing campaigns and creative execution.
- Experience with UGC, influencer or creator marketing.
- Good understanding of e-commerce, customer journeys and digital acquisition.
- Experience managing creative teams and external partners.
- Working knowledge of Meta Ads and Google Ads.
- Strong communication, organisation and project management skills.
- Advanced proficiency with generative AI tools and prompt engineering.
- Creative, commercially aware and highly proactive.
Candidates with agency experience are encouraged to apply, particularly those with hands-on experience working on e-commerce or consumer accounts.
The Right Person
You should be comfortable moving between campaign planning, creative direction, UGC, creators, product marketing, AI tools and execution.
We are looking for someone who takes an idea, gets the right people involved and gets it into the market.
Success
Success in this role is measured by the quality and effectiveness of marketing and growth execution, and its contribution to the overall growth of the e-commerce business.
Why Join MySanatan?
You will work closely with the founders and gain hands-on exposure across e-commerce, marketing, branding, creative, UGC, influencer marketing and AI.
You will have the opportunity to help shape the marketing and growth engine of an emerging consumer brand from the ground up.
Join us and help build MySanatan's e-commerce growth story from the ground up.
📌 E-commerce Creative and Marketing Growth Manager (Kolkata)
🏢 Vedic Tech Innovation
📍 Kolkata