We are looking for a Digital Marketing Executive/Specialist to manage and execute digital marketing activities, improve online visibility, generate leads, and support business growth through various digital channels.

Key Responsibilities

- Plan and execute digital marketing campaigns across social media, Google, email, and other online platforms.

- Manage and regularly update social media pages and digital content.

- Create engaging content, posts, creatives, videos, and promotional materials.

- Monitor and optimize Google Ads, Meta Ads, and other paid campaigns.

- Generate and track leads through digital marketing channels.

- Analyze campaign performance using Google Analytics, Meta Insights, and other reporting tools.

- Coordinate with internal teams for marketing campaigns, offers, events, and promotions.

- Conduct basic SEO and keyword research to improve online visibility.

- Prepare regular reports on leads, reach, engagement, conversions,



and campaign performance.

- Stay updated with current digital marketing trends and social media practices.

Skills & Qualifications

- Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field.

- 1–3 years of experience in digital marketing preferred. Freshers with relevant skills may also apply.

- Positive knowledge of Social Media Marketing, Google Ads, Meta Ads, SEO, and Content Marketing.

- Basic knowledge of Canva / Photoshop or similar design tools.

- Good communication and content-writing skills.

- Analytical mindset with the ability to understand campaign performance.

- Ability to manage multiple campaigns and meet deadlines.

Pay: ₹22,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (Edappally)
🏢 ICL Fincorp
📍 Edappally