27 Sep
|
Ooze IT Solutions
|
Udaipur
27 Sep
Ooze IT Solutions
Udaipur
We are looking for a dynamic and experienced Digital Marketing Lead who can take ownership of our digital marketing strategy, lead a marketing team, and drive measurable business growth.
The ideal candidate should have 4–5 years of hands-on experience in digital marketing, including experience leading a team, planning campaigns, managing multiple digital channels, and developing marketing strategies.
We are particularly looking for someone who is up to date with the latest digital marketing trends and actively uses AI tools to improve research, content creation, campaign planning, analytics, automation, and overall marketing efficiency.
Key Responsibilities
- Lead and manage the digital marketing team and assign tasks based on priorities and expertise.
- Develop and execute comprehensive digital marketing strategies aligned with business goals.
- Plan and manage campaigns across SEO, Google Ads, Meta Ads, social media, content marketing, email marketing, and other relevant channels.
- Monitor campaign performance, analyze data, and continuously optimize campaigns for better ROI.
- Stay updated with the latest digital marketing trends, algorithms, platforms, tools, and industry best practices.
- Identify new marketing opportunities and experiment with emerging channels and strategies.
- Use AI tools and automation extensively for market research, competitor analysis, content development, keyword research, campaign ideation, reporting, and workflow optimization.
- Work closely with the design, development, sales, and content teams to execute marketing initiatives.
- Build marketing plans, monthly strategies, campaign calendars, and performance reports.
- Set KPIs for the team and track performance against targets.
- Conduct competitor and market research to identify opportunities and threats.
- Manage multiple client/project campaigns simultaneously while maintaining quality and timelines.
- Present campaign performance, insights, and recommendations to management.
Required Skills & Experience
- 4–5 years of professional experience in Digital Marketing.
- Proven experience in leading or managing a digital marketing team.
- Strong understanding of SEO, Google Ads/PPC, Meta Ads, Social Media Marketing, Content Marketing, and Analytics.
- Experience creating and executing complete digital marketing strategies.
- Strong analytical and data-driven approach to decision-making.
- Positive understanding of Google Analytics, Google Search Console, Google Ads, Meta Business Suite/Ads Manager, and SEO tools.
- Strong knowledge of current digital marketing trends and platform updates.
- Strong practical knowledge of AI tools and AI-driven marketing workflows.
- Ability to identify where AI can improve marketing productivity, content quality, research, automation, and campaign performance.
- Excellent communication, planning, leadership, and problem-solving skills.
- Ability to manage multiple projects and deadlines.
AI Skills — Important
AI is an important part of this role. We are looking for someone who doesn't just know about AI but actively uses AI in day-to-day marketing work.
Experience with tools such as ChatGPT, Claude, Gemini, Perplexity, AI content tools, AI research tools, marketing automation tools, and AI-powered analytics/SEO platforms will be highly valuable.
Candidates should be comfortable exploring new AI tools and finding practical ways to improve marketing strategy, productivity, automation, and results.
What We Are Looking For
- A strategic thinker who can also execute.
- A strong team leader who can take ownership rather than just assign tasks.
- Someone who continuously learns and adapts to changes in digital marketing.
- Someone who understands that digital marketing is increasingly data-driven, AI-assisted, and automation-focused.
- A proactive and energetic professional who can bring new ideas to the organization.
Preferred Qualifications
- Experience working in a digital marketing agency or managing multiple client campaigns.
- Experience managing marketing budgets and reporting ROI.
- Experience with e-commerce, lead generation, local SEO, or B2B marketing.
- Certifications in Google Ads, Analytics, Meta, HubSpot, or similar platforms are a plus.
Pay: From ₹50,000.00 per month
Ability to commute/relocate
- Udaipur, Rajasthan: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Digital marketing lead: 3 years (Required)
Language:
- English (Preferred)
Work Location: In person
📌 Digital Marketing Lead (Udaipur)
🏢 Ooze IT Solutions
📍 Udaipur