About The Company

MSI Services Pvt. Ltd. is a leading organization committed to delivering innovative solutions and exceptional services across various sectors. With a strong focus on quality, integrity, and customer satisfaction, MSI Services Pvt.

Ltd. has established a reputable presence in the industry. Our company prides itself on fostering a dynamic and inclusive work environment that encourages professional growth and development. We are dedicated to leveraging cutting-edge technologies and strategic initiatives to meet the evolving needs of our clients and stakeholders.

As part of our expansion, we are seeking talented professionals to join our team and contribute to our continued success.

About The Role The Digital Marketing Coordinator will play a vital role within our national marketing team, supporting the execution and management of organic social media and digital advertising initiatives. This role requires a proactive individual with a keen eye for detail, strong creative skills, and the ability to work collaboratively across multiple teams. The successful candidate will be responsible for creating, scheduling, and maintaining engaging social media content across various platforms, analyzing performance metrics, and assisting in digital asset management.

This position offers an excellent opportunity to develop expertise in digital marketing strategies, content creation, and social media management while working in a fast-paced, innovative environment.

Qualifications The ideal candidate should possess 1-4 years of relevant experience in social media management, digital marketing, or content marketing. Proficiency in managing organic social media content from setup to publishing is essential.

Experience with social media management tools such as Sprout Social, Hootsuite, or Later is preferred, with a particular emphasis on Sprout Social. Strong copywriting and creative writing skills are required to craft engaging, platform-specific captions that resonate with target audiences. Familiarity with Canva and basic graphic design capabilities will be advantageous.





The candidate should demonstrate analytical skills to interpret social media performance metrics and prepare insightful monthly reports. Excellent organizational skills, attention to detail, and the ability to manage multiple deadlines are critical for success in this role. Candidates should also have a good understanding of digital advertising requirements, asset management, and content permissions.

Responsibilities

Organic Social Media Management

- Develop and write compelling captions for organic social media posts across platforms including Facebook, Instagram, Pinterest, and LinkedIn.
- Maintain and update social media content calendars, ensuring timely scheduling and publishing of posts according to planned timelines.
- Adapt messaging and creative content for different social platforms while maintaining a consistent brand voice.
- Review scheduled content to verify accuracy of copy, links, creative assets, tagging, and formatting before publication.
- Monitor social media channels for engagement and respond to comments or inquiries when necessary.
- Provide detailed monthly reports analyzing social media performance, highlighting key metrics, trends, and insights to inform future strategies.

Digital Advertising Asset Management

- Organize and maintain a comprehensive library of creative assets required for Google quarterly campaigns and other digital advertising initiatives.
- Ensure all advertising assets are properly labeled, organized, and easily accessible to the marketing team.
- Coordinate with the Digital Content Specialist and marketing team to ensure the availability of appropriate creative assets for ongoing campaigns.




- Maintain accurate records of current and previous advertising creative assets for easy reference and compliance purposes.

Additional Responsibilities

- Collaborate with internal teams to align social media content with overall marketing campaigns and brand standards.
- Assist in the creation and editing of visual content using tools like Canva, ensuring consistency across platforms.
- Support the team in managing user-generated content (UGC) and content permissions, ensuring compliance with brand guidelines.
- Stay updated with the latest social media trends, platform updates, and digital marketing best practices to optimize content performance.
- Work independently to prioritize tasks, meet deadlines, and adapt to changing project requirements.

Benefits MSI Services Pvt. Ltd. offers a competitive benefits package designed to support our employees' well-being and professional growth. Benefits include comprehensive health insurance coverage, paid leave and holidays, and opportunities for continuous learning and development. Employees will have access to a collaborative and innovative work setting that fosters creativity and teamwork. We also provide performance-based incentives and recognition programs to motivate and reward outstanding contributions.

Our company values work-life balance and encourages employees to maintain a healthy, productive lifestyle. Additionally, employees will benefit from exposure to cutting-edge digital marketing tools and strategies, enhancing their skills and career prospects.

Equal Opportunity

MSI Services Pvt. Ltd. is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace where all employees are valued and respected. We do not discriminate based on race, color, religion, gender, sexual orientation, national origin, age, disability, or any other protected characteristic.

We believe that a diverse workforce enhances our ability to innovate and serve our clients effectively. We welcome applications from candidates of all backgrounds and are dedicated to providing a fair and equitable hiring process.

📌 Digital Marketing Coordinator (India)
🏢 taskverse
📍 India