Company: Growvo Digital Experience: 3–9 years Qualification: Bachelor's degree; Marketing specialization preferred Employment Type: Full time

About the Role

Growvo Digital is looking for a results-driven Digital Marketing Manager who can independently manage end-to-end digital marketing activities, from website optimization and SEO to social media, paid advertising and content marketing.

The ideal candidate will combine creativity with strong analytical skills, understand how to build a brand's digital presence and have hands-on experience generating measurable business results through organic and paid marketing channels.

Key Responsibilities

1. Website Management & SEO

- Manage and regularly update website content, landing pages and blogs.
- Identify and coordinate fixes for website performance, loading speed, technical SEO and user experience issues.
- Develop and execute on-page, off-page and technical SEO strategies.
- Conduct keyword research, competitor analysis and keyword ranking optimization.
- Improve organic traffic, search visibility and lead conversions.
- Manage SEM campaigns and track performance using Google Analytics, Google Search Console and other SEO tools.

1. Social Media Management

- Independently manage LinkedIn, Instagram, Facebook and other relevant social media accounts.
- Develop monthly content calendars and publish engaging posts, reels, creatives and campaigns.
- Build brand awareness, grow followers and improve audience engagement.
- Plan and execute paid social media campaigns.
- Monitor performance and continuously optimize content strategies.

1. Paid Advertising & Performance Marketing

- Plan, execute and optimize campaigns across Google Ads, Meta Ads and LinkedIn Ads.
- Manage advertising budgets, audience targeting, remarketing and conversion tracking.
- Conduct A/B testing of ad creatives, copy and landing pages.
- Optimize campaigns for lead generation, cost per lead, conversion rates and ROI.




- Prepare campaign performance reports with actionable recommendations.

1. Content Marketing

- Develop compelling content for websites, blogs, social media, email campaigns and advertisements.
- Create SEO-friendly articles, landing page copy and marketing collateral.
- Collaborate with designers and other stakeholders to produce engaging digital content.
- Maintain consistent brand messaging across all digital channels.
- Develop content strategies aligned with brand awareness, customer engagement and lead generation objectives.

1. Analytics & Reporting

- Monitor website traffic, keyword rankings, campaign performance and social media metrics.
- Create weekly and monthly performance dashboards.
- Analyze marketing data to identify opportunities for improvement.
- Track KPIs and recommend strategies to improve marketing effectiveness.

Required Skills & Qualifications
- 3–9 years of relevant, hands-on digital marketing experience, preferably in an agency or growth-focused organization.
- Bachelor's degree, preferably in Marketing, Business Administration or a related discipline.
- Strong practical knowledge of SEO, SEM, Google Ads, Meta Ads and LinkedIn Ads.
- Experience with website content management systems such as WordPress.
- Proficiency in Google Analytics (GA4), Google Search Console, Google Tag Manager and SEO tools such as SEMrush or Ahrefs.
- Strong copywriting, content planning and social media management skills.
- Experience managing paid advertising budgets and optimizing campaigns for measurable results.
- Excellent communication, analytical and project management skills.
- Ability to independently manage multiple marketing activities and meet deadlines.

What We're Looking For We are looking for a hands-on marketer who is equally comfortable developing a marketing strategy and executing it. Someone who can write compelling content, improve search rankings, manage advertising campaigns and turn marketing insights into measurable business growth.
- The ideal candidate is a doer, not just a planner.

Compensation - 3.2 LPA to 3.6 LPA

📌 Digital & Content Marketing Manager (Noida)
🏢 Growvo Digital
📍 Noida