About the Role

We are looking for an experienced, highly connected, and results-oriented Community

Developer who can build, grow, and manage strong communities around the organization.

This is not a conventional desk-based role. The selected candidate will be responsible for taking the organization's initiatives directly to the people by developing community networks, conducting outreach programs, building institutional partnerships,

organizing events and creating long-term engagement.

The ideal candidate should have strong experience in community mobilization, field outreach, stakeholder management, partnership development and relationship building, with the ability to independently manage initiatives from concept and planning through execution, engagement and reporting.

Key Responsibilities

1. Community Development & Expansion

- Develop and implement strategies to build and expand communities in assigned regions.
- Identify new communities, institutions, groups and stakeholders for engagement.
- Conduct regular field visits to understand community needs, interests, and challenges.
- Build and maintain long-term relationships with community leaders, influencers, and local stakeholders.
- Develop a strong network of community representatives and ambassadors.
- Create sustainable engagement programs rather than one-time events.
- Identify opportunities to expand the organization's presence into new communities and locations.

2. Outreach Program Management

- Plan, coordinate, and execute community outreach programs, awareness campaigns, workshops, seminars, roadshows, and events.
- Develop monthly and annual outreach calendars.
- Identify target audiences and suitable engagement strategies.
- Manage programs from initial planning through execution and post-event evaluation.
- Coordinate venues, participants, volunteers, speakers, partners, and logistics.
- Ensure all outreach programs achieve defined participation and engagement objectives.
- Measure program effectiveness and recommend improvements.

3. Institutional & Strategic Partnerships Develop and maintain relationships with:

- Schools and colleges
- Universities
- NGOs
- Government departments and local bodies
- Corporate organizations
- Community associations




- Qualified organizations
- Youth organizations
- Local influencers
- Community leaders

Responsibilities include:

- Identifying potential strategic partnerships.
- Conducting meetings and presentations with key stakeholders.
- Developing mutually beneficial partnership opportunities.
- Negotiating and coordinating partnership initiatives.
- Maintaining regular communication with existing partners.
- Converting suitable relationships into long-term collaborations.

4. Community Mobilization

- Mobilize community members for programs, campaigns, and organizational initiatives.
- Build and manage volunteer networks.
- Identify influential individuals who can serve as Community Ambassadors.
- Develop referral and ambassador programs where applicable.
- Maintain regular engagement through meetings, WhatsApp communities, social media, and offline activities.
- Encourage community members to actively participate in ongoing initiatives.

5. Outreach & Lead Generation Where applicable to the organization's business model:

- Identify potential leads through community networks and outreach activities.
- Generate business opportunities through institutional and community relationships.
- Coordinate with the Sales/Business Development team on qualified leads.
- Support presentations, demonstrations, and community-level promotional activities.
- Track leads generated through outreach programs.
- Develop community-based customer acquisition strategies.
- Convert strong community relationships into partnerships and business opportunities where appropriate.

6. Events & Campaign Management

- Develop creative concepts for outreach campaigns and community initiatives.
- Organize workshops, awareness programs, networking events, and community gatherings.
- Coordinate with Marketing and Content teams for promotional campaigns.




- Manage on-ground branding and communication activities.
- Coordinate with vendors, volunteers and external agencies.
- Monitor event participation, engagement and feedback.
- Prepare post-event reports and recommendations for future programs.

7. Community Analytics & Reporting Maintain and regularly analyze data related to:

- Community size and growth
- Active community members
- Engagement levels
- Outreach reach
- Event participation
- Leads generated
- Partnerships established
- Volunteer network
- Community retention
- Campaign performance

Prepare weekly, monthly, and quarterly community development reports for management. 8. Strategy & Innovation

- Develop innovative methods to increase community engagement and participation.
- Identify emerging communities and new outreach opportunities.
- Monitor local trends and community behaviour.
- Recommend new initiatives based on field-level insights.
- Develop location-specific outreach strategies.
- Continuously improve community acquisition, engagement and retention processes.

9. Team & Field Management

- Lead and coordinate Community Outreach Executives, volunteers, and field teams where applicable.
- Allocate field activities and targets.
- Monitor team performance and provide regular feedback.
- Conduct periodic review meetings.
- Train junior team members in communication, community engagement, and outreach practices.
- Ensure field teams follow organizational policies, processes, and reporting requirements.

Educational Qualification A Bachelor's degree in any relevant field such as:

- Social Work
- Sociology
- Rural Development
- Development Studies
- Public Relations
- Mass Communication
- Business Administration
- Marketing
- Psychology
- Community Development

Candidates with equivalent practical experience in community development, outreach, or field operations may also be considered.

Experience

2 - 7 years of relevant experience in one or more of the following areas:

- Community Development
- Community Outreach
- NGO / Social Impact
- CSR
- Public Relations
- Field Marketing
- Grassroots Development
- Institutional Relations
- Community Mobilization
- Event & Outreach Management
- Partnerships
- Business Development

📌 Community Development Executive (Coimbatore)
🏢 Marma Fintech
📍 Coimbatore