DIGITAL MARKETING, BUSINESS DEVELOPMENT, HR & ADMIN EXECUTIVE

Company: RAA Positive Media Pvt. Ltd. Location: Navrangpura, Ahmedabad

Employment: Full-Time

Team Size: Up to 8 employees

Role Overview

RAA Positive Media Pvt. Ltd. is looking for a dynamic, energetic and result-oriented professional who can handle a combination of Digital Marketing, Advertisement Sales, Sponsorship, Business Development, HR and Office Administration. As we operate with a compact team of up to eight employees, routine HR responsibilities will be relatively limited. Therefore, the major focus of this position will be on Digital Marketing, Advertising, Sponsorship and Revenue Generation, along with basic HR and administrative responsibilities.

The candidate should be comfortable working in a small, fast-moving media organisation and should have the ability to manage multiple responsibilities independently.

1. Advertisement, Sponsorship & Business Development

A major responsibility of this position will be to generate advertising and sponsorship revenue for the companys publications, digital platforms, YouTube channels, events and special projects. The candidate will be expected to:

- Identify prospective advertisers, sponsors and corporate partners.
- Build and maintain databases of potential clients across relevant business sectors.
- Approach companies through telephone calls, emails, WhatsApp, LinkedIn, networking and personal meetings.
- Generate leads and maintain regular follow-up until conversion.
- Prepare and present Advertising Rate Cards, Media Kits, Sponsorship Proposals and Corporate Presentations.
- Develop relationships with corporate houses, advertising agencies, media buying agencies and institutions.
- Negotiate advertising and sponsorship packages and work towards achieving revenue targets.
- Maintain long-term relationships with existing advertisers, sponsors and business partners.

2. Global Gujarati Conference – February 2027

One of our major upcoming projects is the *Global Gujarati Conference, being organised on **6–7–8 February 2027*. The conference aims to bring together Gujarati representatives living across *129 countries, with an expected participation of **more than 3,000 NRIs and overseas Gujaratis*.

This major international gathering will create significant opportunities for companies and organisations wishing to connect with the global Gujarati and NRI community.

The candidate will play an important role in developing advertising, sponsorship and corporate partnerships for this conference.

Responsibilities will include

- Identifying potential Conference Sponsors and Corporate Partners.
- Approaching companies whose products and services are relevant to NRIs and overseas Gujaratis.
- Developing different levels of sponsorship and advertising packages.
- Coordinating meetings and presentations with potential sponsors.
- Following up with corporate decision-makers and converting opportunities into confirmed business.
- Maintaining systematic records of leads, proposals, negotiations and confirmed sponsorships.

3. Special NRI-Focused Magazines & Publications

In connection with the Global Gujarati Conference, we plan to publish a series of Special Magazines / Special Editions covering sectors that are particularly relevant to NRIs, overseas Gujaratis and global investors.

These may include

- Real Estate & Property
- Banking, Finance & Investment
- Wealth Management
- Medical Tourism & Healthcare
- Insurance
- Immigration & Visa Services
- Education & Overseas Education
- Hotels, Resorts & Hospitality
- Travel & Tourism
- Gems & Jewellery
- Apparel & Lifestyle




- Automobile
- Technology & Digital Services
- Export-Import & International Business
- Government Departments, Boards & Corporations
- NRI Services
- Other sectors relevant to the Global Gujarati community The candidate will be responsible for generating advertisements, advertorials, sponsorships and corporate partnerships for these special publications.

Potential advertisers may include Real Estate Developers, Banks, Financial Institutions, Investment Companies, Hospitals, Healthcare Groups, Universities, Hotels, Resorts, Immigration Consultants, Jewellery Brands, Export Houses and other relevant organisations.

The candidate should be able to offer advertising options such as Full Page, Half Page, Premium Position, Advertorial, Special Feature and customised corporate packages.

4. Global Gujarati & Newi Svar YouTube Channels

The candidate will also be responsible for developing advertising and sponsorship opportunities for our Global Gujarati and Newi Svar YouTube channels.

Responsibilities will include

- Identifying advertisers and sponsors suitable for the audience of both channels.
- Developing sponsorship opportunities for interviews, special programmes, video series and other content.
- Generating Corporate Advertisements and Branded Content opportunities.
- Developing sponsorship packages for special interview series and event-related videos.
- Building long-term relationships with brands that wish to reach Gujarati audiences in India and abroad.

A key objective will be to create 360-degree Integrated Media Packages combining:

Special Magazines + YouTube Channels + Social Media + Conference Branding + Event Sponsorship For example, a Real Estate Developer, Bank, Hospital or Investment Company could be offered an integrated package providing visibility through a Special Magazine, YouTube content, Social Media and the Global Gujarati Conference.

5. Digital Marketing & Social Media

Digital Marketing will be another major responsibility of this position.

The candidate will

- Manage and promote content across YouTube, Facebook, Instagram and other digital platforms.
- Plan digital promotion for videos, interviews, reels, shorts and social media posts.
- Handle YouTube titles, descriptions, keywords, tags and basic SEO.
- Schedule and publish social media content.
- Develop strategies to increase reach, views, subscribers, followers and audience engagement.
- Support or manage paid campaigns on Google, YouTube, Facebook and Instagram whenever required.
- Use Analytics and Insights to monitor content and campaign performance.
- Identify emerging digital trends and promotional opportunities.
- Coordinate with content creators, designers and video editors.
- Support WhatsApp and Email Marketing campaigns.
- Develop and execute digital campaigns for the Global Gujarati Conference and Special NRI Publications.
- Strengthen the overall digital visibility of RAA Positive Media, Global Gujarati and Newi Svar.

6. HR Responsibilities

As the company plans to maintain a small team of up to eight employees, HR responsibilities will be limited but key.

The candidate will

- Coordinate recruitment whenever new team members are required.
- Screen CVs and coordinate interviews.




- Handle joining and basic onboarding formalities.
- Maintain attendance, leave and basic employee records.
- Maintain necessary HR documentation.
- Coordinate between employees and management.
- Support office discipline and a positive working environment.
- Maintain confidentiality of employee and company information.

7. Administration & Coordination

The candidate will also assist in routine office administration, including:
- Day-to-day office coordination.
- Meetings, appointments and visitor coordination.
- Vendor and purchase coordination.
- Office stationery and basic maintenance requirements.
- Maintaining documents, records and correspondence.
- Supporting management in routine operational activities.
- Providing administrative and coordination support for conferences, publications, interviews, events and other media projects.

Qualification & Experience

* Graduate / Postgraduate preferred.
- Candidates with experience in Digital Marketing, Media Marketing, Advertising Sales, Sponsorship, Business Development or Corporate Sales will be given preference.
- Experience in media, publishing, events, advertising or digital platforms will be an added advantage.
- Practical knowledge of YouTube, Facebook, Instagram, Canva, Meta Business Suite, basic SEO, Google tools, MS Office and Excel is desirable.
- Good communication skills in Gujarati, Hindi and English are preferred.
- The candidate should be comfortable communicating with senior executives, corporate clients, advertisers and sponsors.

Key Skills

The ideal candidate should possess:
- Excellent communication and presentation skills
- Advertising and sponsorship sales ability
- Lead generation and strong follow-up skills
- Corporate networking ability
- Negotiation and deal-closing skills
- Digital Marketing and Social Media knowledge
- Creativity and business-oriented thinking
- Good organisational and coordination skills
- Ability to multitask
- Self-motivation and ownership
- Target-oriented and result-driven approach

Ideal Candidate Profile

We are not looking for a conventional HR Executive alone. We are looking for a smart, energetic, digitally active and business-minded professional who is comfortable taking multiple responsibilities in a small and dynamic media organisation.

The candidate should have a strong interest in Media, Digital Marketing, Advertising, Sponsorship and Business Development and should be capable of contributing directly to both Brand Visibility and Revenue Generation.

Candidates with the ability to independently identify advertisers, approach corporate clients, make presentations, conduct consistent follow-ups and convert opportunities into advertising or sponsorship business will be particularly preferred.

Approximate Role Allocation

Advertisement, Sponsorship & Business Development – 35% Digital Marketing & Social Media – 35%

HR – 15%

Administration & Coordination – 15%

The allocation may vary depending on the company’s requirements, particularly during the preparation period for the Global Gujarati Conference – 6–7–8 February 2027.

Our Objective

The person joining us should become an important link between our media platforms, Global Gujarati initiatives, corporate advertisers, sponsors and audiences in India and across the world. The role offers an opportunity to work on a unique international Gujarati platform while contributing to the growth of *RAA Positive Media, Newi Svar, Global Gujarati, Special NRI Publications and the Global Gujarati ConferenceRole & responsibilities

Preferred candidate profile

Perks and benefits

📌 Business Development Executive (Ahmedabad)
🏢 RAA Positive Media
📍 Ahmedabad