- Develop new business and grow existing business at agency and client direct level with a focus on pricing, share to ensure inventory across our network portfolio are optimized.
- Collaborate with various departments that could help develop & maintain high value clients.
- Selling big ticket IP'S & solution based content pieces to achieve the set targets.
- Establish and maintain lasting relationships with agencies, direct accounts and clients.
- Provide regular updates on network performance, audience delivery and programming to drive additional spending.
- Partner with Sales Planners/Assistants to prioritize accounts, resolve discrepancies and provide regular updates to clients and/or agencies.
- Cultivate a robust understanding of the direct response category and competitive landscape.
- Partner with the Ad Sales leadership team to manage and maximize inventory across assigned networks.