Lead Generation

Location : Papparambakkam, Thiruvallur

Employment Type : Full-time

Job Overview:

We are seeking a proactive and results-driven Lead Generation Specialist to identify potential customers, generate high-quality leads, and expand our customer base. The ideal candidate will have a strong background in market research, B2B outreach via LinkedIn, email marketing, and cold calling. This role plays a crucial part in driving the growth of our company by developing and nurturing meaningful client relationships.

Key Responsibilities:

1. Market Research:

- Conduct in-depth market research to identify potential industries and businesses that align with our product offerings.

- Analyze industry trends and customer pain points to tailor outreach strategies.

2. Lead Generation:

- Build and maintain a database of prospective clients using LinkedIn, CRM tools, and online directories.

- Identify decision-makers within target organizations, including procurement managers, business owners, and engineers.

3. Outreach and Engagement:

- Initiate personalized LinkedIn outreach campaigns to connect with potential leads.

- Draft and send customized email campaigns to nurture prospects.

- Make cold calls to introduce our products, understand customer needs, and schedule meetings with decision-makers.

4. Follow-up and Nurturing:

- Track and manage leads through the sales funnel using CRM tools.





- Maintain consistent follow-ups to convert leads into sales opportunities.

5. Reporting and Optimization:

- Analyze outreach performance metrics and suggest improvements to enhance lead conversion rates.

- Provide weekly/monthly reports on lead generation activities and outcomes.

Qualifications and Skills:

- Education: Bachelor’s degree in Business Administration, Marketing, or a related field.

- Experience :2+ years of experience in lead generation, market research, or sales.

- Proven track record of successfully generating and converting leads in a B2B environment.

- Technical Skills:

- Proficiency in LinkedIn Sales Navigator, CRM software (e.g., HubSpot, Salesforce), and email marketing tools.

- Basic knowledge of Microsoft Excel or Google Sheets for lead tracking.

- Soft Skills: Excellent verbal and written communication skills.

- Solid interpersonal skills to build rapport with potential clients.

- Self-motivated, goal-oriented, and detail-driven.

What We Offer

- Competitive salary and performance-based incentives.

- Opportunity to work with a dynamic and passionate team.

- Professional development and growth opportunities.

How to Apply:

Interested candidates can send their resume and a brief cover letter to [email protected] with the

subject line: Application for Lead Generation.

Pay: ₹15,500.00 - ₹30,000.00 per month

Benefits:

- Provident Fund

Work Location: In person

📌 Lead Generation (India)
🏢 CMD PRECISION PRODUCTS
📍 India