Key Responsibilities

* Coordinate with all shortlisted influencers from briefing to final video delivery.

* Communicate clearly with influencers regarding concepts, scripts, references and deliverables.

* Create trending and viral-friendly video concepts for influencers.

* Understand each influencer’s content style and suggest concepts that suit their audience.

* Research daily trends, viral Reels, hooks, formats, sounds and content styles.

* Give influencers explicit creative direction while allowing their content to feel natural.

* Develop strong hooks, concepts and storylines that can increase watch time, shares and engagement.

* Review influencer videos and provide feedback/changes before final approval.

* Ensure videos are high-quality,



on-trend and aligned with the brand’s positioning.

* Follow up with influencers to ensure timely submission and posting.

* Maintain complete communication and coordination with influencers throughout the campaign.

* Work closely with the internal Content & Marketing Team to execute campaigns.

* Continuously analyse which influencer videos are performing well and replicate successful formats.

Pay: ₹25,000.00 - ₹100,000.00 per month

Benefits:

- Commuter assistance
- Flexible schedule
- Paid sick time
- Paid time off
- Provident Fund

Work Location: In person

📌 Influencer Marketing (India)
🏢 Grainalchemy
📍 India