RIGHT GOLDJOB DESCRIPTION – SOCIAL MEDIA MANAGER

Department: Marketing
Designation: Social Media Manager
Reporting To: Marketing Head
Location: Delhi
Salary: ₹25,000 – ₹35,000 per month

Job Purpose

Manage and grow approximately 10 Instagram, Facebook & YouTube pages of Right Gold and drive organic reach, engagement and follower growth through effective content strategy.

Key Responsibilities
Manage approximately 10 social media pages.
Plan and publish 3 content pieces per page per day.
Conduct daily research on trends, competitors, jewellery content and viral formats.
Prepare content ideas, video scripts, captions, titles, hashtags and descriptions.
Coordinate with the Video Editor & Graphic Designer for content creation.
Publish and schedule content on Instagram, Facebook and YouTube.
Monitor reach, views, engagement, followers and page growth.
Work actively to improve organic reach and engagement of all pages.
Analyse high/low-performing content and improve future content strategy.
Monitor comments, messages and customer interactions.




Submit a weekly page-wise performance report to the Marketing Head.

KPI
Daily content consistency
Organic reach & engagement
Views and impressions
Follower growth
Content performance
Trend & competitor research
Quality of scripts, captions & titles
Weekly reporting
Overall page growth

Candidate Requirements
3–4 years experience in Social Media Management / Digital Marketing.
Robust knowledge of Instagram, Facebook & YouTube.
Experience in managing multiple pages preferred.
Robust content research, script writing and trend analysis skills.
Good understanding of Reels, Shorts and social media analytics.
Jewellery/Fashion/Luxury/Retail experience preferred.

Social Media Manager → Marketing Head → Management

Pay: ₹25,000.00 - ₹35,000.00 per month

Advantages:
Cell phone reimbursement
Internet reimbursement
Leave encashment
Paid sick time
Paid time off
Provident Fund

Work Location: In person

📌 Social Media Manager Preet Vihar (India)
🏢 Chawla Jewellers
📍 India