29 Sep
|
Reliance Retail
|
New Delhi
29 Sep
Reliance Retail
New Delhi
Role Overview
The Buying & Merchandising Manager will be responsible for driving commercial performance across one or more brands within the RBL portfolio through disciplined buying, sharp inventory management, and data-led planning. This role requires a strong command of retail metrics, a keen product sensibility, and the ability to work cross-functionally with Visual Merchandising, Store Operations, Logistics, and Brand teams. The incumbent will own sell-through outcomes, manage the Open-to-Buy framework, and ensure the right product is available in the right store at the right time.
Key Responsibilities
1. Sell-Through Management (Primary accountability)
- Drive and monitor sell-through achievement across all stores and channels on a weekly basis, with a target of achieving full-price sell-through benchmarks as per the business plan.
- Publish regular sell-through reports and conduct periodic reviews with store teams to identify and resolve issues impacting performance.
- Manage stock allocation for new shipments to stores based on buy plans, sales history, and store capacity.
- Execute weekly replenishments basis sales velocity, ensuring optimal stock availability across the network.
- Plan and implement consolidation of broken sizes and best-selling product replenishment to maximise conversion.
- Develop and execute end-of-season liquidation plans for excess or aged inventory in coordination with the Planning and VM teams.
2. Gross Margin & Pricing Management
- Own gross margin performance for assigned brands against the business plan, monitoring and reporting on variances regularly.
- Manage logistics cost against budget and identify opportunities for rationalisation.
- Oversee discounting strategy to protect and optimise gross margin across seasons and channels.
- Evaluate and manage local sourcing mix where applicable to improve margin outcomes.
3. Product Intelligence, OTB & Buying
- Lead seasonal buying prepare order sheets, review with the Product Head and Business Head, incorporate feedback, and submit orders to brand partners within stipulated timelines.
- Manage the Open-to-Buy (OTB) framework with a focus on the width and depth of buys,
category-level allocation, and pricing architecture.
- Ensure timely completion of all Purchase Orders (POs) and Sales Orders (SOs) with full accuracy.
- Conduct end-of-season product performance reviews covering sell-through analysis, best sellers, worst sellers, and forward learnings.
- Deliver in-season product drop presentations to store teams prior to each launch window.
- Maintain structured archiving of season-wise product data for ongoing reference and future planning.
4. Inventory Management & Planning
- Manage category-level and size-level inventory performance versus OTB targets across all stores.
- Track and map pending receipts and coordinate proactively with the Logistics team to ensure timely stock delivery.
- Prepare weekly sales and stock reports, inventory projections, and Inter-Store Transfer (IST) plans to maintain balanced inventory across the network.
- Monitor style deliveries and track variances between the buy plan and actual receipts to inform future buying decisions.
- Develop and execute markdown and old inventory liquidation plans to reduce aged stock and recover working capital.
5. Business Reporting & Analysis
- Own the reporting cadence for the brand including daily, weekly, and monthly sales reports, category analyses, promotional performance reports, and international brand reports as required.
- Prepare and maintain the music sheet and quarterly sales targets in alignment with the business plan.
- Conduct floor feedback sessions with store teams on a monthly basis to gather qualitative product and operational insights.
- Deliver structured analysis and presentations to internal stakeholders and brand partners on a regular and ad-hoc basis.
6. Training & Development
- Prepare a seasonal product training manual for store teams covering new season range,
key technologies, colour stories, and marketing styles.
- Collaborate with the Training department to deliver effective product training at the start of each season.
- Conduct induction training for new joiners covering fabric fundamentals and brand product knowledge.
Qualifications & Experience
- Education: MBA or Post-Graduate Diploma in Retail Management, Fashion Management, or a related discipline from a reputed institution (preferred).
- Experience: 4–7 years of relevant experience in buying and/or planning, with demonstrated ownership of sell-through and inventory KPIs in a retail environment.
- Industry Background: Fashion, lifestyle, luxury retail, or specialty retail strongly preferred.
Skills & Competencies
- Strong commercial acumen with a sound understanding of retail metrics — sell-through, gross margin, OTB, inventory turn, and markdown.
- Proficiency in retail planning tools, ERP systems, and advanced Excel / data reporting.
- Analytical mindset with the ability to translate data into actionable buying and merchandising decisions.
- Positive product sensibility and understanding of brand aesthetics and consumer preferences in the premium segment.
- Excellent planning, prioritisation, and time management skills — ability to work to tight seasonal deadlines.
- Strong communication and presentation skills for effective engagement with brand partners and internal stakeholders.
- Ability to manage multiple brands and product categories simultaneously.
- Collaborative approach to working cross-functionally with VM, Operations, Logistics, and Marketing teams.
What We Offer
- The opportunity to work with some of the world's most iconic premium and luxury brands.
- A dynamic, entrepreneurial work environment within a large, established organisation.
- Competitive compensation commensurate with experience.
- Performance-linked incentives.
- Learning and development opportunities across a diverse brand portfolio.
- Exposure to global brand teams and international buying and planning best practices.Role & responsibilities
Preferred candidate profile
📌 Buying And Merchandising Assistant (New Delhi)
🏢 Reliance Retail
📍 New Delhi