- Own leisure room-night and revenue targets across assigned markets, accounts and destinations.
- Build and manage a portfolio of high-potential travel agencies, tour operators, DMCs, wholesalers and leisure partners.
- Acquire current productive leisure accounts and increase production from existing accounts.
- Drive FIT, leisure group and seasonal business across PRISMs hotel portfolio.
- Identify key feeder markets and develop account-specific and destination-specific sales plans.
- Conduct regular account reviews to track room nights, revenue, production trends and future demand.
- Strengthen destination penetration and cross-sell relevant properties across the network.