Client Experience & Communications Manager – Key Updates

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Location : Vikhroli CTC : 15 to 18 lkhs B2B - Mktg Account Expansion Sales Force Mktg Account Mktg Campaign

Contact Person : Divya : (Wassup)

Location:

Mumbai, India

Department:

Global Marketing Reporting:

Director Marketing Centre of Excellence / Marketing leadership Role Purpose Drive

client growth, retention and expansion

through: Account-Based Marketing (ABM) Account Manager enablement Strategic client communications Focus on

cross-sell, upsell and expansion revenue

from existing clients.

Key Responsibilities ABM – Existing Client Growth Design ABM campaigns for existing accounts. Identify cross-sell/upsell opportunities. Build Target Account Lists. Track pipeline, expansion revenue and account engagement. Account Manager Enablement Develop sales plays, talk tracks, objection-handling guides and email sequences. Conduct training for Account Managers. Maintain enablement material/library. Client Communications Own newsletters and client updates. Prepare regulatory/compliance and product communications. Manage segmentation, consent and deliverability. Track engagement metrics such as open and click-through rates. Client Engagement & Experience Support client events, roundtables, advisory boards and NPS programmes. Develop client advocacy, testimonials and case studies.



Support retention of at-risk accounts and onboarding communications. Cross-functional Collaboration Work with Regional Marketing, Product/Solutions Marketing, Marketing Operations, Account Management and Client Success. Use

HubSpot

for campaigns, segmentation, automation and reporting. Performance & Reporting Track client conversion, expansion pipeline, newsletter engagement, ABM engagement and enablement adoption. Monthly reporting and QBR support.

Candidate Profile Experience:

3–5 years B2B marketing experience with focus on

Client/Customer Marketing, ABM or Account Expansion Experience in: ABM programmes Sales enablement Client newsletters/communications Regulatory/lifecycle communications Preferred sectors:

Professional Services, Financial Services, HR Tech or complex global B2B .

Skills ABM HubSpot Salesforce / VForce Excellent written communication Stakeholder management Data-driven campaign analysis Regulatory/compliance communications Project management Commercial/revenue-oriented mindset Ability to work across global time zones.

Education Bachelor's degree in

Marketing, Business, Communications or related field ABM/HubSpot/customer marketing certifications are an advantage but not mandatory. Most significant sourcing keywords:

ABM | B2B Marketing | Client Marketing | Customer Marketing | Account Expansion | Cross-sell | Upsell | Sales Enablement | HubSpot | Salesforce | Client Communications | Lifecycle Marketing

📌 Global Client Communication -B Mktg Acc Expansion ( MNC KPO) MUMBAI
🏢 Quotient Consultancy
📍 Mumbai