- Develop and execute go-to-market strategies for recent products in the audio visual category, ensuring successful launches and driving revenue growth.
- Collaborate with cross-functional teams to identify market trends, customer needs, and competitor activity to inform product development decisions.
- Manage relationships with key stakeholders, including sales teams, distributors, and partners to ensure alignment on product positioning and messaging.
- Analyze market data and metrics to measure campaign effectiveness and optimize future initiatives.
Job Requirements :
- 3-10 years of experience in a similar role within IT services or consulting industry.
- Strong understanding of AV (Audio Visual) technology solutions for business environments.
- Proven track record in developing effective marketing plans for B2B products or services.
- Experience working with Unified Communications & Collaboration (UCC) platforms such as video conferencing software.