In your role as a Manager- Product Marketing, you will be responsible and have complete ownership for managing your set of programs end to end. Collaborating with cross-functional teams for planning and executing product launches and marketing activities.
Responsibilities
- Own the Product Marketing, Communications, and Marketing Operations for your set of products
- Cross-functional collaboration for executing product launches /product upgrades as per go to market timelines.
- Work with creative agency/ internal creative teams to deliver sharply positioned marketing collaterals
- Work cross-functional teams for PR /affiliate activities, CRM campaign content, performance ad refreshes
- Work closely with the tech (backend engineering team and web developers) for troubleshooting tech glitches and updation of landing page/brochures
- Project managing and operationally executing webinars, testimonial collection,
- Be the guardian of the Emeritus and University Brand in terms of compliance.
Key Skills & Qualifications
- A holder of a bachelor's degree in either marketing, business, or a related field
- Past experience in managing Product Campaigns, preferably which are digitally led (Performance Creatives, LP, Mailers, Videos, Brochures etc.)
- A metrics driven marketer with an eye for creativity
- Strong written and spoken communications and knowledge of creative/ content development process
- Solid with project management skills and able to handle multiple marketing projects and high volume of programs simultaneously
- Exposure to high involvement/ consultative sales categories like BFSI, EdTech is a plus
- Exposure to Global Brands / APAC markets in a high brand compliance environment is a plus
- Quick Learner, Energetic, Self-Driven, Able to work in a fast-paced cross functional environment
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.