At least 4-6 years in the Life Insurance Industry with exposure to Product / Project Management.
Product Development and Design
- Product Design & Development Deep understanding of customer needs, market trends and regulatory frameworks to create cutting-edge and competitive product offerings. Conduct competitive analysis, market research, and customer insights to refine product positioning and value proposition.
- Regulatory Preparation – Prepare filing/ launch documents in conjunction with key stakeholders and Actuarial team and ensure that they meet IRDAI guidelines and other applicable laws.
Competitor / Market Benchmarking
- Competition Benchmarking – Regularly identify gaps (white spaces) and emerging market opportunities to assess/enhance the IndiaFirst Life’s product portfolio
- Proactive approach to track products / features launched by competitors through Product Research and Benchmarking.
- Conduct Macro level benchmarking of companies and overall product categories in the industry
- Sales Surveys on perception of IndiaFirst as a company, its products, ease of sale, features and its placement against other companies
Project Management for Product Launch
- Own the Product and liaise with Actuarial, Compliance, Operations, IT, Investments for their Inputs/ Sign offs as required.
- Own the Product documents and ensure that they are duly submitted to the required stakeholders
- Own the content for Sales Aides and ensure that they are duly submitted to Marketing
- Ensure all System BRDs, UAT is conducted and approved. Repeat UAT (Pre and Postproduction checks) to ensure error free implementation
- Handhold and ensure all-encompassing launch readiness for each product.
Product Training Content
- Own the design and development of training content and course material.
- Design and development of Sales collaterals to enhance field knowledge and improve competitive landscape in the favour of our products.
- Build positioning and sales pitch for B2B and B2C pitches
- Owning Product pages on Company Website and improving the content for improved visibility
- Event based and regular product training modules
- Distributor Training on Products
Product Review and Analysis
- Conduct Periodic Reviews of Product performance (currently Monthly Product Performance Report Channel Wise and Quarterly /Annual Product Review Reports)
- Derive analysis and insight and share a comprehensive report with Product Head on a periodic basis (Including Deviation from Business Plan / F&U;, if any and its impact)