Job Description

Job Title: Business Development Executive (Legal Sales)

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Location: Ahmedabad

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Experience: 1–3 years

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Employment Type: Full time

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About the Role

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We’re looking for a target-oriented Business Development Executive (Legal Sales) to drive lead generation, outbound sales, prospect qualification, and appointment setting for legal services.

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The ideal candidate should be confident in identifying potential clients, understanding their business and legal requirements, communicating with decision-makers, and converting prospects into qualified opportunities.

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Experience in legal services, law firms, LPO, corporate legal services, compliance, contract management, or other B2B professional services will be preferred.

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Key Responsibilities

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- Research and identify domestic and international prospects through LinkedIn, email, databases, directories, and other digital channels.
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- Understand prospect requirements and position relevant legal, accounting, and bookkeeping services, including corporate/commercial legal, contracts, compliance, employment, IP, LPO, outsourced legal support, bookkeeping, accounting, and finance support services.
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- Build targeted prospect lists and identify key decision-makers including Founders, CEOs, CFOs, Finance Heads, Controllers, Legal Heads, General Counsels, HR, Compliance, and Operations Heads.
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- Execute outbound campaigns through LinkedIn, cold email, calls, and other relevant channels to generate qualified leads.
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- Understand prospect requirements and position relevant legal services, including corporate, contracts, compliance, employment, IP, legal research, LPO, and outsourced legal support.
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- Understand basic accounting and bookkeeping requirements, including accounts payable/receivable, bookkeeping, reconciliations, financial reporting, payroll support, and outsourced accounting services, and identify relevant opportunities.




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- Conduct initial discovery, qualify leads based on need, budget, urgency, and fit, and convert opportunities into meetings, proposals, and sales.
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- Manage follow-ups, handle basic sales objections, nurture prospects, and coordinate with the legal, accounting, and bookkeeping teams throughout the sales cycle.
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- Maintain accurate CRM records, track pipeline activity and conversions, and prepare regular sales performance reports.
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What We’re Looking For

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- 1–3 years of experience in B2B sales, business development, lead generation, inside sales, or email marketing.
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- Basic understanding of corporate law, contracts, compliance, employment law, IP, contract management, legal operations, or LPO is an advantage.
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- Basic understanding of accounting and bookkeeping concepts, including AP/AR, reconciliations, financial reporting, payroll, and general bookkeeping processes.
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- Experience selling legal, accounting, bookkeeping, or other professional services is preferred.
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- Hands-on experience with cold email, LinkedIn outreach, prospecting, and outbound sales.
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- Strong written and verbal communication skills.
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- Comfortable communicating with business owners, Founders, CEOs, CFOs, Finance Heads, Legal Heads, and other senior decision-makers.
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- Strong research, follow-up, negotiation, and relationship-building skills.
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- Comfortable working with sales targets, KPIs, and CRM tools.
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- Ability to understand client needs and communicate the value of legal, accounting,



and bookkeeping services without being overly sales-focused.
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- Strong ownership of the sales pipeline from prospecting to conversion.
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- International sales experience with US, UK, Australian, or other overseas businesses is preferred. Comfortable working across time zones and with international decision-makers.
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- Proven track record with measurable results, supported by a portfolio showing leads generated, outreach, meetings booked, clients closed, revenue achieved, and tools used.
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- A law degree, accounting/finance background, or relevant professional-services experience is an advantage but not mandatory with strong sales experience.
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Tech Stacks that you should know

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- Digital Prospecting: Proficiency in LinkedIn Sales Navigator, Apollo, Clay, ZoomInfo, Lusha, and similar tools for identifying and qualifying domestic and international decision-makers.
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- Legal Market Research: Familiarity with legal directories and platforms such as Clio, Avvo, Martindale-Hubbell, Justia, LawTally, and legal job/contract platforms to identify law firms, legal departments, and service opportunities.
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- CRM & Sales Automation: Working knowledge of HubSpot, Salesforce, Pipedrive, Zoho CRM, Instantly, Smartlead, and similar tools for managing pipelines, email outreach, follow-ups, and lead nurturing.
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What Makes This Role Interesting

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Work with clients across 25+ countries

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Exposure to cross-border legal and business transactions

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Direct interaction with founders, investors, and global businesses

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High ownership and fast growth potential

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Bonus Points: If You have worked in a law firm or legal consultancy

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Have experience selling professional services

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How to Apply

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If this sounds like you, send us your CV along with portfolio to [email protected]

📌 Business Development Executive (Legal Sales) (Mumbai)
🏢 Social Sherpa
📍 Mumbai