Job Description

Company: Jeena Sikho Lifecare Limited

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Designation: Meta Ads Specialist

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Department: Digital Marketing / Performance Marketing

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Location: Zirakpur Head Office

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Job Type: Full-Time

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Experience: 3–4+ Years

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Salary: Hike on current/last drawn salary

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Job Summary

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Jeena Sikho Lifecare Limited, Zirakpur, is looking for an experienced Meta Ads Specialist to manage and scale performance marketing campaigns across Facebook and Instagram, with a solid focus on e-commerce growth, conversions, and revenue.

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Key Responsibilities

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- Manage and optimize Meta Ads (Facebook & Instagram) campaigns for e-commerce.
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- Plan, launch, monitor, and scale performance marketing campaigns.
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- Drive conversions, revenue, and improve ROAS.
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- Manage prospecting, retargeting, and audience segmentation campaigns.
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- Analyze campaign performance and implement data-driven strategies.
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- Monitor key metrics including ROAS, CPA, CTR, CPM, CAC, and conversion rates.
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- Test and optimize different creatives, audiences, ad copies, and campaign strategies.




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- Manage and optimize advertising budgets effectively.
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- Identify opportunities to improve campaign performance and ROI.
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- Coordinate with the creative and content teams for high-performing ad creatives.
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- Prepare regular campaign performance reports and share insights with management.
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- Stay updated with Meta Ads features, trends, policies, and performance marketing best practices.
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Requirements

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- 3–4+ years of hands-on experience in Meta Ads.
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- Strong experience in e-commerce performance marketing.
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- Good understanding of ROAS, CPA, CTR, CPM, CAC, and conversion tracking.
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- Proven experience in scaling Meta campaigns and managing ad budgets.
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- Strong analytical and problem-solving skills.
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- Good understanding of audience targeting, retargeting, and campaign optimization.
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- Ability to work with data and make performance-based decisions.
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📌 Meta Ads Specialist (Chandigarh)
🏢 JEENA SIKHO LIFECARE
📍 Chandigarh