- Identify and develop current business opportunities in assigned territory and industry segments.
- Promote and sell C-Class products to existing and prospective customers.
- Prepare and deliver technical presentations and product demonstrations to explain product features and benefits.
- Negotiate pricing, terms, and contracts in line with company guidelines.
2. Customer Relationship Management
- Build and maintain strong, long-term customer relationships.
- Serve as the primary point of contact for technical and commercial queries.
- Conduct regular customer visits to understand needs and resolve issues.
3. Technical Support & Product Knowledge
- Understand and interpret technical drawings, specifications, and requirements.
- Provide product selection guidance based on customer applications.
- Coordinate with internal teams for customization or special product requests.
4. Market Intelligence & Reporting
- Monitor market trends, competitor activities, and customer feedback.
- Maintain CRM records and prepare sales reports, forecasts, and pipelines.
- Provide input for new product development and pricing strategies.
5. Cross-Functional Collaboration
- Work closely with procurement, supply chain,
and quality teams to ensure timely deliveries and service.
- Coordinate with warehouse and logistics teams to manage inventory levels for C-Class products.
Key Performance Indicators (KPIs)
- Achievement of monthly/quarterly/annual sales targets.
- New customer acquisition and account penetration.
- Customer satisfaction and retention rates.
- Accuracy and timeliness of reports and forecasts.
- Contribution to market share growth in assigned territory.
Qualifications & Skills Education:
- Diploma/Degree in Mechanical/Industrial/Production Engineering or related technical field.
- 2–5 years of sales experience in industrial consumables, fasteners, or C-Class products.
- Exposure to automotive, manufacturing, or engineering industries preferred.
Technical Skills:
- Knowledge of fasteners, consumables, and small components.
- Ability to read technical drawings and specifications.
Soft Skills:
- Strong negotiation and communication skills.
- Problem-solving ability and customer-oriented mindset.
- Self-motivated with strong time-management skills.
Working Conditions
- Frequent travel to customer sites.
- Field and office-based role
📌 Technical Sales Engineer (Bengaluru)
🏢 Würth Industry India
📍 Bengaluru
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