Social Media Manager (Mumbai)

Social Media Manager (Mumbai)

30 Sep
|
BigTrunk
|
Mumbai

30 Sep

BigTrunk

Mumbai

Designation: Social Media Manager Department: Social Media Experience: 4+ years Location: Bangalore

About the Role We are looking for a

Social Media Manager

who can blend creativity, strategy and platform knowledge to build brands that people want to follow, engage with and talk about. The ideal candidate is someone who understands that social media is more than just calendars and captions — it’s about

culture, conversations, content and business impact.

Key Responsibilities Develop and execute

social media strategies

aligned with brand objectives and business goals. Own the end-to-end social media presence across platforms such as

Instagram, Facebook, LinkedIn, X, YouTube and emerging platforms . Build and manage monthly

content calendars , ensuring a healthy mix of brand, topical, trend-led, engagement and campaign content. Work closely with

Creative, Content, Strategy, Influencer and Performance teams

to develop integrated social campaigns. Identify and leverage

trends, memes, cultural moments and platform-specific opportunities

to keep brands relevant. Drive content ideation and contribute to

campaign concepts, creative briefs, captions, copies and social-first ideas . Manage day-to-day

community management , including audience interactions, comments, queries and brand conversations. Monitor social media conversations and identify opportunities for

real-time marketing and brand engagement . Track and analyse social media performance using relevant platform analytics and reporting tools. Prepare

monthly performance reports , derive insights and recommend actionable improvements. Stay updated on

platform updates, algorithms, formats, trends and evolving consumer behaviour . Collaborate with influencers/creators where required and support

influencer-led social campaigns .



Present social media strategies, content calendars, campaign ideas and performance reports to clients. Manage multiple brands/accounts simultaneously while ensuring

quality, timelines and brand consistency . Take ownership of social media deliverables from

ideation to execution and reporting .

What We're Looking For 4–6 years of experience in

Social Media Management , preferably within a digital/creative/advertising agency. Strong understanding of

social media platforms, formats, trends and content ecosystems . Excellent understanding of

Instagram and Reels , with knowledge of other major platforms. Solid content and copywriting sensibility with an ability to identify

what works and why . Ability to convert a brief into

interesting, platform-native social ideas . Strong analytical skills with the ability to interpret social media data and translate it into insights. Excellent communication and presentation skills. Ability to manage

multiple clients, priorities and deadlines

in a fast-paced agency environment. Strong attention to detail and a proactive, ownership-driven approach. Experience in client servicing or handling client conversations will be an added advantage.

Good to Have Experience with

influencer/creator marketing . Understanding of

paid social media and performance metrics . Familiarity with tools such as

Meta Business Suite, Google Analytics, social listening tools and social media scheduling platforms . Strong understanding of

digital-first campaigns and integrated marketing .

What You'll Bring Trendspotter. Strategist. Content thinker. Community builder. Brand custodian.

If you naturally know why a Reel works, can turn a brief into a scroll-stopping idea and enjoy being at the intersection of

culture, creativity and brands , we'd love to hear from you.

📌 Social Media Manager (Mumbai)
🏢 BigTrunk
📍 Mumbai

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