About Fraganote

Fraganote is an Indian fragrance house making everyday fragrances fun, interesting, premium, and aspirational. We create scents people love to wear and love to talk about, from our signature gourmands that smell like vanilla, coffee, caramel, and chocolate to fresh recent launches. Since 2023, we've built a community of 300,000+ active customers with a 38% repeat purchase rate, across 30+ SKUs.

We sell on our own website, Amazon, Nykaa, Blinkit, Zepto, Swiggy Instamart, and in modern trade and offline retail. We're Series A funded, based in Delhi, and growing fast.

The Role

You will own Fraganote's growth on Amazon, Nykaa, Flipkart, Blinkit, Zepto, and Swiggy Instamart. Revenue, rankings, availability, and profitability across every platform. Your job is to make Fraganote the category leader in everyday fragrance wherever customers shop.

What You'll Own

Revenue and profitability

Own marketplace and qcomm revenue, margin, and channel P&Ls;

Manage commercials, margins, and terms with platform category teams

Plan annual and event-wise targets (Prime Day, Big Billion Days, Nykaa Pink Friday, OND)

Marketplace growth

Drive rankings, reviews, and share of search on Amazon, Nykaa, and others

Own listing quality: titles, content, A+ pages, images, and keywords, working with Brand and Content

Run ads (Amazon Ads, Nykaa Ads, qcomm ads) with ROAS and TACoS discipline

Plan deals, coupons, exclusives, sampling, and platform-led campaigns

Quick commerce





Expand city and dark store coverage across Blinkit, Zepto, and Instamart

Drive availability and fill rates with Operations. Out of stock is lost revenue

Build the right assortment, pack sizes, and price points for impulse and gifting buys

Relationships and planning

Be the primary point of contact for category managers across platforms

Forecast demand per channel and align inventory with Operations and Finance

Track competition, pricing, and category trends. Spot white space early

Team and analytics

Lead the marketplace and qcomm team, including KAMs and ads executives

Build weekly dashboards on sales, ads, availability, ratings, and pricing

KPIs

Marketplace and qcomm revenue and contribution margin

TACoS, ROAS, and ad spend efficiency

Availability and fill rate on qcomm; dark store and city coverage

Category rank, ratings, and share of search

Platform commercials and margin improvements

What You Bring

5 to 8 years in marketplace or qcomm growth, with at least 3 years leading a channel or team

Direct experience scaling brands on Amazon and Nykaa, plus Blinkit, Zepto, or Instamart

Strong negotiation skills and working relationships with platform category teams

Hands-on with marketplace ads, Seller Central, Vendor Central, and platform dashboards

Highly analytical, Excel-fluent, and execution-first

Nice to Have

Beauty, fragrance, or personal care category experience

Experience with platform exclusives and co-launched products

📌 Performance Marketing - Marketplace (New Delhi)
🏢 Fraganote
📍 New Delhi