30 Sep
|
Elevora Business Solutions
|
Lucknow
30 Sep
Elevora Business Solutions
Lucknow
Company: Elevora Business Solutions
Location: hazaratganj, Lucknow, Uttar Pradesh
Work Mode: Full-Time | On-Site
Experience: Minimum 2 Years
Working Hours: 11:00 AM – 7:00 PM
About Elevora Business Solutions
Elevora Business Solutions is a digital marketing and business solutions agency helping businesses strengthen their digital presence, generate qualified leads, and drive measurable growth through creative, technology, and performance-driven strategies.
Role Overview
We are looking for an experienced Performance Marketer who can plan, execute, optimize, and scale paid advertising campaigns across platforms such as Meta Ads and Google Ads .
The ideal candidate should have hands-on experience managing campaigns, analyzing performance data, optimizing budgets, and generating measurable results for clients.
Key Responsibilities
- Plan and execute performance marketing campaigns across Meta Ads, Google Ads, and other relevant platforms .
- Manage campaigns from strategy and setup to optimization and reporting.
- Conduct audience research, competitor analysis, and campaign research.
- Create and manage campaign structures, targeting, budgets, bidding, and optimization strategies.
- Monitor key performance metrics including CPL, CPA, CTR, CPC, ROAS, conversion rate, and ROI .
- Continuously optimize campaigns based on performance data.
- Perform A/B testing for audiences, creatives, ad copies, landing pages, and campaign strategies.
- Work closely with the creative and content team to develop high-performing ad creatives and copies.
- Analyze campaign data and prepare regular performance reports.
- Identify opportunities to improve lead quality, reduce acquisition costs, and increase conversions.
- Set up and monitor conversion tracking, pixels, events, and relevant analytics tools.
- Manage multiple client accounts and campaigns simultaneously.
- Stay updated with changes in advertising platforms, algorithms, policies, and performance marketing trends.
Requirements
- Minimum 2 years of hands-on experience in Performance Marketing is mandatory.
- Strong experience with Meta Ads Manager and Google Ads .
- Proven understanding of lead generation and conversion campaigns.
- Strong knowledge of campaign optimization, audience targeting, retargeting, and remarketing.
- Good understanding of Google Analytics, conversion tracking, Meta Pixel, and event tracking .
- Strong analytical and data interpretation skills.
- Ability to work with budgets and make data-driven decisions.
- Experience handling multiple clients or campaigns will be an advantage.
- Positive communication and reporting skills.
- Ability to work independently and take ownership of campaign performance.
Preferred Skills
- Google Ads certification
- Meta Blueprint certification
- Experience with e-commerce and lead-generation campaigns
- Landing page and conversion rate optimization knowledge
- Basic understanding of SEO and organic social media
- Experience with CRM and lead tracking systems
- Basic knowledge of Excel/Google Sheets for performance analysis
Key Performance Indicators Your performance will be evaluated based on:
- Lead generation and lead quality
- Cost per lead/acquisition
- Conversion rates
- ROAS and campaign ROI
- Campaign scalability
- Budget utilization
- Client account growth and retention
What We Offer
- Opportunity to work with multiple industries and client accounts
- Exposure to real-world performance marketing campaigns
- Growth-oriented work environment
- Opportunity to work with creative, technology, and marketing teams
- Performance-based growth opportunities
📌 Performance Marketing Expert (Lucknow)
🏢 Elevora Business Solutions
📍 Lucknow